United States Football League

How I Did It: Jeff Goodby

By Jeff Goodby | Jul 1, 2004

To save his ad agency, Jeff Goodby sold to a holding company. Fortunately, he also managed not to sell out. Read story

A Market Worth Fighting For

By Larry Olmsted | Apr 1, 2006

Gareb Shamus keeps coming up with new ways to reach big-spending, early-adopting, first-in-line 18- to 34-year-old males. His latest is a doozy. Read story