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The Innovation Factor: Your Brain on Innovation
Want to know what makes a creative genius tick? Neuroscience gives us some clues. Read more
University of Oregon
Recent Articles about University of Oregon
2009 College Start-ups: Where Are They Now?
Last year we profiled a handful of the coolest start-ups on college campus. This month--after a year of change, growth, and (in some cases) starting complet... View slideshow
10 Innovations That Changed the Way We Exercise
Working out has never been more efficient or a bigger part of a human culture than it is today. We've dug into the history of kinesiology to find the inventi... View slideshow
Upstarts: University Tournaments
University business-plan tournaments are spawning a variety of sophisticated start-up companies. Here's what students learn from these contests and why inves... Read more
Too Cool For School?
After years of loathing M.B.A. programs, here's why today's savvy entrepreneurs are now seeking these degrees. Read more
How Should Business Partners Evaluate One Another's Performance?
What you should do when it's time to motivate your partners but not offend them with constructive critiscism. Read more
Winning Is A State Of Mind At Nike
Three running enthusiasts teamed up and turned a fad into a national movement. Phil Knight has turned that winner's attitude into a corporate philosophy. Read more
Where Are They Now?
Inc.com's Coolest College Start-up founders from 2009 and 2010 updated reporter Gabrielle Blue on their expanding product lines, new sources of funding, and ... View slideshow
MIT Springboard Sends Internet Company Aloft
University's business-plan contest catapults two students into entrepreneurship. For the CEO they hired, it's deja vu The old saw... Read more
Professors Get Their Shares
Professors of entrepreneurship often invest in their students' start-ups. Here are some of the guidelines they follow, their methods of investing, and the re... Read more
Texas Super Bowl
The University of Texas' International Moot Corp. Competition, the most well known of the country's intercollegiate business-plan tournaments, is a launch pa... Read more
Capturing Eardrums
In a world that's increasingly awash in marketing clutter, Paul Anthony, founder of Rumblefish, believes music can help a brand stand out. So what does your ... Read more
If At First You Don't Succeed
How my father tried to reconcile his big ideas with a small-minded world. Read more
The Great Leaders Series: Phil Knight of Nike
He conquered a niche, then brought it mainstream. He was one of the first American entrepreneurs to source product in Asia. And he created a brand that inspi... Read more
The Sacred and the Mundane
Icons of business prove that the more things change, the more the important stuff remains the same. Read more
Life In The Silicon Rain Forest
Oregon has always been a great place to fish or raise a family. Lately it has become one of the hottest places around to start a company. Read more
Turning Point
Even the most successful companies didn't start out that way. Here are four companies who have endured hard times. Read more
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