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Victoria's Secret Stores Inc.


Recent Articles about Victoria's Secret Stores Inc.

Talking Shops

Shopping maven Paco Underhill on how malls can save themselves.  Read more

Here Come the Trademark Bullies

A new law makes it easier for big corporations to sue over trademark dilution.  Read more

Building America’s Most Innovative Brands

Harvard's guru on outstanding American entrepreneurship analyzes the country's best brands, ponders the challenges of Groupon-era consumer empowerment, and e...  Read more

Attention Armchair App Developers

Hey, armchair app schemers. There's plenty of help for bringing your idea to iPhone screens everywhere, the Los Angeles Times Read more

Turning Fierceness Into a Brand

Designer Christian Siriano of Project Runway fame takes time out from Fashion Week to talk about growing sales and falling models.  Read more

The Real Winners and Losers

Companies shelled out a record $2.7 million for 30 seconds of airtime during the Super Bowl. So who got their money's worth? A look at the best and worst com...  Read more

The Problem with Web Analytics

Is a unique visitor really unique ? If other people browsing online are anything like Union Square Ventures' Read more

How to Open a (Successful) Food Truck

Want to break into sidewalk entrepreneurship? Here's your guide.  Read more

Top 30 Entrepreneurs Under 30 - Claire Chambers, Journelle

#10 Claire Chambers Journelle Age: 28 Locat...  Read more

How Not to Get Duped by Invisible Display Ads

When an employer strikes . If you've ever thought of spying on an employee you suspect might be working with a competitor, the story of Kathy Lawlor...  Read more

Traffic Will Make You Rich: The Word from the Experts

Sales, not traffic, are what's needed to create profit for a Web site, according to the experts.  Read more

Building a Cupcake Empire

As consumers warm to splurging on little luxuries, niche bakeries are booming. Here's how one law student spotted the trend and found the sweet smell of succ...  Read more

Building a Web Site Is Easy: The Word from the Experts

E-commerce experts discuss the technical hardships a business can suffer when trying to create a customer-friendly Web site.  Read more

Wild Ads Make Web Stars: The Word from the Experts

Ad campaigns for dot-coms should explain what the business does in order to be effective, say industry observers.  Read more

Traffic Will Make You Rich: The Word from the Experts

Sales, not traffic, are what's needed to create profit for a Web site, according to the experts.  Read more

Building a Web Site Is Easy: The Word from the Experts

E-commerce experts discuss the technical hardships a business can suffer when trying to create a customer-friendly Web site.  Read more

Smart Money Makes You Smart: The Word from the Experts

E-commerce experts weigh in on the importance of finding smart investors.  Read more

Brand Is Everything: The Word from the Experts

E-commerce experts discuss why having a good brand does not necessarily generate sales on the Internet.  Read more

Community, Community, Community: The Word from the Experts

Not every company needs to build an online community, say Web observers.  Read more

Brand Is Everything: The Word from the Experts

E-commerce experts discuss why having a good brand does not necessarily generate sales on the Internet.  Read more

Community, Community, Community: The Word from the Experts

Not every company needs to build an online community, say Web observers.  Read more

How Goes WinPhone7 Launch?

I told you so! Some of you took exception to my not-so-sunny take on the launch of Windows Phone 7 earlier this week. Well, lo and behold, its early days,...  Read more

Razzle-Dazzle Makes Web Sites Great: The Word from the Experts

Bells and whistles can hinder a more important aspect of Web sites ? speed.  Read more

Razzle-Dazzle Makes Web Sites Great: The Word from the Experts

Bells and whistles can hinder a more important aspect of Web sites ? speed.  Read more

Mail-Order Business

A mail-order business is one that receives and fulfills orders for merchandise through the mail. The terms "mail-order," "direct mail," and "direct market...  Read more

A Digital Makeover for the Modeling Business

How Ford Models became the hottest thing on YouTube.  Read more

How to Give Your Franchise a Personal Touch

Making your franchise location stand out from the rest may be as easy as providing stellar customer service or adopting social media techniques to speak dire...  Read more

Desperation Capitalism

What do Clorox and Apple Computer have in common? Both were launched by bootstrappers-- and here are some other bootstrapping Hall of Famers.  Read more

Creation Nation

Wondering where the next hot food ... hit toy ... big band ... miracle drug will come from? Chances are, from entrepreneurs just like you who are furiously c...  Read more

Made to Order

In-depth analysis of a start-up catalog business.  Read more

The Doublemint Strategy

A company splits its original sales space in two and starts a successful offshoot business.  Read more

The New Market Research

Forget focus groups and mail surveys; with constantly changing markets and ever-increasing competition, companies are finding new ways to determine what cust...  Read more