Yankelovich Inc.


Resources

By Inc Staff |  Apr 1, 1997

A comprehensive resource guide to many of the subjects featured in the April issue of Inc. magazine.  Read story

Having it All

By Daniel Yankelovich |  Sep 1, 1999

In an excerpt from his new book, "The Magic of Dialogue: Transforming Conflict into Cooperation," Yankelovich argues that America can embrace the visions of ...  Read story

Genrational Marketing

By A. Clurman |  Apr 1, 1997

An offering from the recent book on marketing, Rocking the Ages.  Read story

Bulletin Board

By Inc Staff |  Sep 15, 1997

A collection of short articles and data that covers topics such as computer-virus detection and the Internet.  Read story

112 Million Handsets Can't Be Wrong

By Lora Kolodny |  Jul 1, 2004

Welcome to the new frontier of direct marketing -- the cell phone.  Read story

Find Out What Your Customers Really Want

By Joanne Kelleher |  Jan 1, 1982

Small groups can show you better ways to sell your product.  Read story

Creativity Regained

By Stephen H. Zades |  Sep 1, 2003

Robert Redford happens to be a movie star, but he's the star who founded an enterprise that changed an industry. Along the way, this very successful entrepre...  Read story

Spend and Save

By Elizabeth Conlin |  Feb 1, 1993

A start-up company that allows people to save for retirement when they make consumer purchases.  Read story

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