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Yankelovich Inc.


Recent Articles about Yankelovich Inc.

Resources

By Inc. staff |  Apr 1, 1997

A comprehensive resource guide to many of the subjects featured in the April issue of Inc. magazine.  Read more

Having it All

By Daniel Yankelovich |  Sep 1, 1999

In an excerpt from his new book, "The Magic of Dialogue: Transforming Conflict into Cooperation," Yankelovich argues that America can embrace the visions of ...  Read more

Genrational Marketing

By A. Clurman |  Apr 1, 1997

An offering from the recent book on marketing, Rocking the Ages.  Read more

Bulletin Board

By Inc. staff |  Sep 15, 1997

A collection of short articles and data that covers topics such as computer-virus detection and the Internet.  Read more

112 Million Handsets Can't Be Wrong

By Lora Kolodny |  Jul 1, 2004

Welcome to the new frontier of direct marketing -- the cell phone.  Read more

Hot Technologies to Watch in 2008

By Minda Zetlin |  Dec 1, 2007

The year 2007 may be remembered for Web 2.0, the rise of social networks, and YouTube. But what new technologies will impact business in 2008? We spoke with ...  Read more

Find Out What Your Customers Really Want

By Joanne Kelleher |  Jan 1, 1982

Small groups can show you better ways to sell your product.  Read more

Creativity Regained

By Stephen H. Zades |  Sep 1, 2003

Robert Redford happens to be a movie star, but he's the star who founded an enterprise that changed an industry. Along the way, this very successful entrepre...  Read more

Spend and Save

By Elizabeth Conlin |  Feb 1, 1993

A start-up company that allows people to save for retirement when they make consumer purchases.  Read more