Merry Click-mas
Oct. 25, 2004 --Americans are shopping more online this year than last -- and are predicted to spend 27.6% more money shopping online this... Read more
eMarketer Inc.
Recent Articles about eMarketer Inc.
In E-mail Marketing, Consumers Weed Out the Weakest Links
It's time for e-mail marketers to shape up. At least that seems to be the message suggested by a new round of research measuring click-through rates. Read more
Strong Holiday Season Predicted for Online Retailers
Nov. 4, 2004 --The 2004 holiday season could be a robust one for online merchants, according to a report released Tuesday. Online r... Read more
8 Easy Ways to Boost E-mail Deliverability
For smaller businesses, getting opt-in messages through spam filters can be a formidable task. Read more
Online Video Adds Earning Potential to Your Website
For a long time it didn’t really make sense to add video for your site. Now savvy companies are attracting a booming audience with Web video or even peddli... Read more
Online Video Adds Earning Potential to Your Website
For a long time it didn’t really make sense to add video for your site. Now savvy companies are attracting a booming audience with Web video or even peddli... Read more
Facebook Takes on Foursquare
Social media giant's entry into location-based services could help the market go mainstream -- and give small businesses a better way to target advertising. Read more
Everything Old Is New Again
Has the e-commerce bubble burst? If recent reports are to be believed, online business-to-consumer (B2C) businesses are in a slump. Stock prices of many l... Read more
Everything Old Is New Again
Has the e-commerce bubble burst? If recent reports are to be believed, online business-to-consumer (B2C) businesses are in a slump. Stock prices of many l... Read more
Report: Small Businesses Don't Consider Social Media Crucial
But 14 percent admit they're still not sure how to use it. Read more
Is Social Media Really Worth Your Time?
A new survey shows half of small businesses are unconvinced about the medium's popularity -- and whether it should be used to find customers. Read more
How Banks Make Business Loans
Banks look beyond credit scores. Before the recession, business credit scores were often the bigges... Read more
YouTube Reaches Two Billion Hits a Day
Video-sharing website YouTube celebrates its fifth birthday today with the news that it receives more than two billion hits daily. That's a... Read more
Zynga Sued for Patent Infringement
The world's largest social gaming company is under fire for allegedly infringing on patents found in nearly every one of its games. Read more
Website Design for the BlackBerry Generation
Most small and mid-size businesses haven't realized how terrible their websites look on handheld devices. Much less, have they registered their Web address w... Read more
The Man Who Changed The Way We Drink Beer
A craft beer pioneer. On the eve of the Boston Beer Co.'s 25th anniversary, the Boston Globe has an interesting profile of Jim Koch, the company's ... Read more
Cold Front Lifts Retail Sales
Oct. 11, 2005 --A major cold front following weeks of summer-like weather nudged flat retail chain store sales up 0.2% last week, the Inte... Read more
It's Not Too Late to Try eCommerce
If you take an historical look at the Internet age, it's still relatively early in the dawning of this new era for businesses. Opportunities still abound onl... Read more
How to Avoid "Abandoned Cart Syndrome"
A bad buying interface can doom your online sales. These tips will ensure customers don’t abandon your site before buying. Read more
How to Monetize Social Media
Companies are not only getting the word out about their brands using social media such as Facebook and Twitter but are also making money. Read more
Accepting Online Payments
Setting up a website to accept credit cards or PayPal can help your business become an e-commerce contender. Read more
Setting Up Search on Your Site
A search tool can help customers find the products they want to see or buy. Read more
No IPO Plan for Twitter
Biz Stone deflects rumors of a deal with J.P. Morgan, a bleak outlook for small-business lending and the rest of the day's news. Read more
Almost Free E-commerce
Becoming an E-business can be cheap and easy -- if you have the time to do it yourself. Read more
Almost Free E-commerce
Becoming an E-business can be cheap and easy -- if you have the time to do it yourself. Read more
60-Second Business Plan: Circular Logic
You've got to be either crazy or brave to think you could make a buck in Internet advertising these days. But that's just what John Strisower has in mind. Read more
The Get Ahead Guide: Perry Chen Thinks His Website Could Be as Big as YouTube
Isn't the concept of a giant website a bit passé? Read more
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