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Green Business


Take Your Green Business Idea to the Next Level

Starting a green business isn't easy, but these days even the most established companies are trying to find ways to go green. The market is open to entrepreneurs with big ideas.

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How to Bring an Eco-friendly Product to Market

With more sophisticated consumers and a stricter FTC, creating a green product is no longer a magic bullet to sales. But done right, it can still help you stand out in the marketplace.

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Recent Articles about Green Business

Cashing In on Clean Technology

Despite the credit crunch and falling oil prices, venture capitalists say green energy is still a good bet.  Read more

$1.1 Billion for Green Tech and IT

Khosla Ventures raises the largest amount of VC since 2007 to invest in clean technology and IT companies.  Read more

Will Your Customers Pay to Go Green?

Take a simple paradigm: plastic bottles. The cheapest way to make a plastic bottle is to use 100 percent virgin plastic (the worst thing for the environme...  Read more

Green Economy Blooms

A recent study reveals substantial growth in clean energy jobs.  Read more

Green Home Market Growing

An industry report says green construction will be a $140 billion industry by 2013.  Read more

Going Green at Work

By approaching going green strategically, businesses can ease the transition and make the eco-movement work for them.  Read more

Would You Pay More to Go Green?

As I've written in this blog previously, I believe the "green premium" works against green businesses, limiting their growth and thus their collective imp...  Read more

Green Marketing

Environmentally-responsible or "green" marketing is a business practice that takes into account consumer concerns about promoting preservation and conserv...  Read more

Venture Capitalists Flock to Green Technology

Companies producing environmentally friendly technologies are attracting more and more investment, according to a new report.  Read more

Has the Greening of IT Gone Too Far?

When companies go green, how do the cost savings measure up against server agility? What should companies be aware of when vendors want to sell them energy-e...  Read more

Cleantech Deals Hit a New Record

A new survey reports 180 deals in the first quarter of 2010, and particularly strong interest in the transportation sector.  Read more

Green 50: Recycline [Audio]

Recycline's toothbrushes, razors, and plastic flatware can be found on the shelves of Target and Whole Foods. Founder Eric Hudson explains the challenges ...  Watch video

A New Generation at Seventh Generation?

Jeffrey Hollender's ouster at Seventh Generation serves as a cautionary tale for today's ambitious green entrepreneurs.  Read more

Will the Recession Kill Green Business?

We are arguably in the midst of the biggest boom the green-business movement has ever seen, with all those who have been paving the way for more than two ...  Read more

Logility Introduces Green Supply Chain Solutions

Logility Voyager Solutions is designed to reduce the environmental impact of a supply chain.  Read more

An Energy Policy for Entrepreneurs

To encourage investment in the clean-tech economy, officials in Washington need to pass legislation that sets the rules of the game.  Read more

Workers: Employers Not Green Enough

A majority of U.S. employees feel businesses could be doing more for the environment.  Read more

How Green Is That Product Really?

With hundreds of authorities out there purporting to measure how green products actually are, how do we know the authenticity of a green product? What doe...  Read more

Corporate VCs Facing Internal Hurdles

Despite plenty of startups to invest in, gaining parent company approval isn't always easy, fund managers say.  Read more

Green Toys

As parents begin to consider the sustainability and health impact of what their baby plays with, this niche industry is outperforming its own parent industry.  Read more

Leadership Lessons From Charlie Sheen?

What CEOs can learn about talent management. Plus, who rules venture-backed clean tech, and the rest of the day's news.  Read more

Road Warriors Going Green

A survey finds more business travelers are seeking out hotels with environmentally friendly practices.  Read more

When Is a Product Green?

Businesses across America are facing increased pressure to go green. To face this challenge, many companies are attempting to find some way to do somethin...  Read more

Report: Consumers Still Shopping Green

Despite the recession, buyers are spending more for eco-friendly products.  Read more

Green is the New Black

Tax breaks, lower electric bills, impressed customers -- companies are finding plenty of benefits in greening up their buildings. And it's not that hard.  Read more

Inc. Data Bank

Twenty-nine percent of small businesses intend to increase their online advertising budgets this year, among other intriguing statistics.  Read more

How to Cut Costs With Green IT

A look at how virtualization, power management, and other green technologies can help you save money  Read more

A New Home for Green Companies

Earlier this month, we opened Maryland's first green business incubator. It is housed in the offices of Bethesda G...  Read more

Getting Green Products on More Retail Shelves

Big retailers tend to be afraid of start-ups that make eco-friendly products.Here's a proposal on how to change that mindset.  Read more

Case Study #4: The Enlightened M.B.A.

The Start-up: GreenPrint The Founder: Hayden Hamilton Portland, Oregon The business proposition: Softw...  Read more

Going Green Isn't Just about Doing Good

It's also smart business for a lot of companies on the Inc. 5000, Inc. magazine's list of the fastest-growing private companies in America.    Read more

Going Green Isn't Just about Doing Good

Going green isn't just about doing good. It's also smart business for a lot of companies on the Inc. 5000.  Read more

Majora Carter Gets Down to Business

Two years after leaving her nonprofit, Sustainable South Bronx, the expert on urban greening and sustainability talks about founders' syndrome, funding a mis...  Read more

Green Production

The color green is closely associated with environmen-talism—and therefore "green production," "green enterprise," "green business,"and similar tags...  Read more

Green Collar Jobs Can Spur Job Growth

A new study suggests climate change legislation could net the U.S. 4.5 million jobs.  Read more

How To Stop Procrastinating and Deliver a Perfect Pitch

Stop procrastinating. Now! Web Worker Daily shares its foolproof strat...  Read more

Ask Myra Goodman

Co-founder and executive vice president, Earthbound Farm.  Read more

How Green Was My Depot?

Home Depot is on the offensive this season, selling off its Supply Unit last w...  Read more

Entrepreneur of the Year: Kevin Surace of Serious Materials

The founder of Serious Materials wants to save the world and make a billion dollars. And he just might pull it off.  Read more

Five Ways to “Green” Small Business Tech

Through a variety of simple and sometimes complex changes, businesses of any size can become more environmentally conscious when it comes to energy consumpti...  Read more

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