5 Marketing Lessons From Old Spice
Funny. Memorable. Manly. The minds behind the Old Spice Guy campaign reveal their keys for marketing success.
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Funny. Memorable. Manly. The minds behind the Old Spice Guy campaign reveal their keys for marketing success.
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Your guide to using photo sharing, video, podcasts, mobile marketing, and other types of multimedia to broaden your company's reach and introduce new marketing techniques.
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Uploading a commercial won't fly on YouTube. You have to be subtle, but if you are creative and not too heavy handed and not so obviously shilling your product, you might be able to score lots of free marketing online.
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Online radio that's cool, addictive, free, and-just maybe-a lasting business.
Read moreIt will take the freedom to pursue ideas and the freedom to fail, says Vint Cerf. Plus, another Facebook lawsuit, and the rest of today's news. Read more
If you love watching two tech titans have a catfight, this is your month so far. Facebook and Google just got into the ring to duke it out. Round ... Read more
Video-sharing website YouTube celebrates its fifth birthday today with the news that it receives more than two billion hits daily. That's a... Read more
Optimizing video for search is easy to overlook and incredibly important. An Inc. 500 CEO tells you how to do it right. Read more
The Small Business Administration launched a channel on YouTube to reach technology-savvy entrepreneurs. Read more
Ever host a sales presentation, seminar or conference and wish customers who couldn't fly in for the event could tune in anyway? Small businesses are getting... Read more
The world's richest man . The New Yorker profiles Carlos Slim this ... Read more
YouTube is cracking down on videos with copyrighted material, specifically music. Word is spreading fast around the YouTube community that many videos hav... Read more
The key to a successful elevator pitch . It's not about all the details; Read more
The online buying group for independent retailers plans to expand distribution of its toolset. Read more
The Web-based tool suite allows small businesses to send video communications. Read more
Businesses can learn lessons from the presidential campaigns about how to use social media sites to connect with people, find customers, and make millions. Read more
Online video streaming, formerly a technology only available to large businesses with deep pockets, is now low cost -- and even free. Businesses are streamin... Read more
Who has the money to actually pay for a traditional marketing campaign right now? Thought so! Here are five ways to market and advertise for free... Read more
Online video is here to stay -- but the battle for online eyeballs has only just begun. YouTube, of course, made online video popular, and its success was... Read more
A weekly look at the latest products and services designed to help you run a better business. Read more
Just as surely as television followed radio, the rapid advancement of Internet technology now makes it possible to add high-resolution images to your audi... Read more
New technologies stand to make Internet video as useful and ubiquitous as the telephone. How will it work for your company? Read more
New technologies stand to make Internet video as useful and ubiquitous as the telephone. How will it work for your company? Read more
Start-ups vie to bring you easy to use guides to TV shows and films on the Web. View slideshow
Each day, Inc .'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today: ... Read more
Each day, Inc.'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today: <... Read more
Fear Factor . Fortune polls presci... Read more
SpeakerText adds transcripts to online videos. Can it raise $500,000? Read more
Mad Men-inspired branding, Hulu mulls a sale, marketing tips from an unexpected source, LinkedIn's power users, and more. Read more
Start-ups vie to bring you easy to use guides to TV shows and films on the Web. Read more
A video blog can be a great way to spread company news, talk about products, and stand out among traditional company blogs. Thanks to easy-to-use editing sof... View slideshow
Can we learn from China's R&D? Plus, Europe's start-up ecosystem is maturing, U.S. "buy local" efforts are working, and more of the day's news. Read more
Millions of Web surfers couldn't, so now there's a lawsuit. Read more
Marking 100 Days . The big news: Today is the 100th day of the Obama presidency, and the Wall Street Journal tackles the milestone with Read more
A local video company abandons broadcast for webcast and picks up a national medical clientele. Read more
A local video company abandons broadcast for webcast and picks up a national medical clientele. Read more
A smart video campaign can generate low-cost buzz. Here's how Heelys does it. Read more
The deal that saved online radio. Pandora, and other Internet radio sites, are breathing a sigh of relief today, one day after record labels and on... Read more
Justin Kan, the founder of live streaming video service Justin.tv, discusses his company's culture, Y Combinator funding, and how to develop new technology. Watch video
How can cheap, homemade movies help you connect with customers? Associate editor Nadine Heintz explains why more and more companies are turning to YouTube... Watch video
A review of editing software that makes it easy to produce professional-looking video blogs Read more
You know those annoying video ads that load (at least until you close them) before you can open a website or watch an online video? There are ways for small ... Read more
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