What Makes a "Cool" Office?
What Makes a "Cool" Office
Inc.com's Christine Lagorio talks with Marc Kushner of Architizer about the 2011 World's Coolest Offices.
As we enter the second year of honoring the coolest offices in the world, we decided to take a step back and examine what "cool"—as applied to a workplace—really entails. We spoke with Marc Kushner, co-founder of Architizer, our partner in this project, to uncover some of what he thinks makes an office outstanding, and how we judged this year's contest.
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