Viral Marketing




Recent Viral Marketing Articles

This Post Will Go Viral

I spent months researching what makes something go viral. Here's what I learned and how to apply it to your business.  Read more

How Smart Companies Use PR to Get the Word Out

What you need to know to market your new business idea, without spending much (or at all).  Read more

5 Myths of Video Marketing (& How to Overcome Them)

Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies.  Read more

Managing Your Company's Facebook Page Just Got Easier

Based on feedback from business customers, Facebook announced a few new features, including its new Page Manager app.  Read more

3 Lessons in Viral Buzz From the Mars Rover

Sure, exploring the final frontier is a huge advantage when it comes to generating viral buzz, but it's not all that NASA does right.  Read more

5 Things You Don't Know About Facebook Exposure

Is Facebook hiding posts from your page and making your business pay for the privilege of reaching your fans? The engineer behind Promoted Posts clears up th...  Read more

Facebook Ads: Deconstructing the ComScore Report

Critics claim that Facebook ads don't really work. Now Facebook is fighting back with data--but don't believe everything you read.  Read more

Burn Your NDA

Three reasons to run a more open, honest start-up. (And, no, that doesn't involve non-disclosure agreements.)  Read more

Start an Email Marketing Campaign in Minutes

A round-up of some of the best online newsletter services out there. Plus: Three etiquette rules you must follow.  Read more

Why Your Promo Video Stinks

Are your videos roaring or boring? Read these three tips for taking a basic failed video and making it a success.  Read more

How to Create a Viral Campaign (Hint: You Can’t)

Whether or not your marketing takes off--and takes on a life of its own--isn't really up to you. But you can set yourself up for success.  Read more

Just Connect: Make Your Message Go Viral

Is it just a pipe dream, or can you actually engineer virality? Master the winning combination that can make your marketing message go viral.  Read more

Start-up Marketing: An Essential Road Map

How to spread the word when you're new to an industry, don't have a big budget, and have few people to help you do it.  Read more

Get Great PR: 7 Things You Must Do

In the quest to win the hearts and minds of the press, you're going to have to do all the work.  Read more

How Limbaugh's Gaffe Tainted Unwitting Brands

What if your brand was sucked into a controversy it had nothing to do with? Here's how it happens.  Read more