How Smart Companies Use PR to Get the Word Out
What you need to know to market your new business idea, without spending much (or at all). Read more
Viral Marketing
5 Myths of Video Marketing (& How to Overcome Them)
Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies. Read more
4 Ways to Take Advantage of Facebook Mobile Ads
You're a few clicks and a few dollars away from reaching customers on Facebook mobile. Here are four simple ways to do so. Read more
I Can Has Reality Show?
I Can Has Cheezburger and FAILBlog are (in)famous for making memes. Now they have a new reality series. Founder Ben Huh talks about letting Bravo's cameras inside his company. Read more
New Rules of Viral Videos
They're getting longer and funnier--and they're barely recognizable as advertisements. Read more
Recent Viral Marketing Articles
Managing Your Company's Facebook Page Just Got Easier
Based on feedback from business customers, Facebook announced a few new features, including its new Page Manager app. Read more
3 Lessons in Viral Buzz From the Mars Rover
Sure, exploring the final frontier is a huge advantage when it comes to generating viral buzz, but it's not all that NASA does right. Read more
5 Things You Don't Know About Facebook Exposure
Is Facebook hiding posts from your page and making your business pay for the privilege of reaching your fans? The engineer behind Promoted Posts clears up th... Read more
Facebook Ads: Deconstructing the ComScore Report
Critics claim that Facebook ads don't really work. Now Facebook is fighting back with data--but don't believe everything you read. Read more
Burn Your NDA
Three reasons to run a more open, honest start-up. (And, no, that doesn't involve non-disclosure agreements.) Read more
Start an Email Marketing Campaign in Minutes
A round-up of some of the best online newsletter services out there. Plus: Three etiquette rules you must follow. Read more
Why Your Promo Video Stinks
Are your videos roaring or boring? Read these three tips for taking a basic failed video and making it a success. Read more
How to Create a Viral Campaign (Hint: You Can’t)
Whether or not your marketing takes off--and takes on a life of its own--isn't really up to you. But you can set yourself up for success. Read more
Just Connect: Make Your Message Go Viral
Is it just a pipe dream, or can you actually engineer virality? Master the winning combination that can make your marketing message go viral. Read more
Start-up Marketing: An Essential Road Map
How to spread the word when you're new to an industry, don't have a big budget, and have few people to help you do it. Read more
