Millennials are increasingly going into business for themselves. Conservative estimates put e-commerce growth at a whopping 16 percent per year. It's easier than ever to set up an online store, and there are so many ways to do it. Organizations like CloudCart are making it easier to install complex templates to create e-commerce websites in practically any sector. Many templates are even free to use.
This guide will show you 11 ways Millennials can start an e-commerce store.
1. A free template
The easiest way to begin is to use one of the many free templates on offer today. These can be installed at the click of a button. Their customization options are somewhat limited, but it's by far the fastest way to get started. It can take mere minutes to have the platform you need.
WordPress powers more than half of all English-speaking websites on the planet. There's a reason for this. It's incredibly flexible and allows you to do what you want with your website.
WordPress can be manipulated to build an e-commerce store. This allows you to keep your existing site, while creating a buying platform as an add-on.
3. Premium templates
If you have some money to burn, you can use premium templates. These will give you more options and access to many alternative e-commerce platforms. Premium templates are less likely to be replicated and may be industry specific.
4. Personalized design
Companies with a lot of startup funds may decide to employ a professional web designer to create an e-commerce store. This gives you the most flexibility. You can define exactly what you want and get it.
Crucially for many companies, it gives them total uniqueness. Others can't copy their template by downloading the same one.
5. Alternative e-commerce networks
You don't have to make your own UI or settle with WordPress. There are many alternative e-commerce networks, such as OpenCart. These offer a different experience, and their effectiveness depends on the industry you're operating in.
Most alternative e-commerce networks require building from the ground up, and tend to charge a fee to use.
6. Existing buying platform
There's no reason you have to set up a new buying platform. Many Millennials are getting started on an existing platform. In this case, you may decide to use something like eBay or Amazon. Either allows you to create your own store within the brand.
The big benefit of this is having an existing user base to market your products to.
7. A partner
Unwilling to take on all the risk?
Decrease your exposure by getting a partner to help you with the process. The partner can contribute some of the cost and have a say in how the store is set up and run.
8. Someone else's store
Sometimes, you simply don't have enough products to get started with your own store. But you can still get your brand off the ground by working with someone else. You can sell your products to that company's users and give that company a cut of the profit in return.
9. Website add-on
You don't have to get started by working with a new website. You can use an existing website and simply add an e-commerce store to it. This is ideal if you happen to be running an operation that already has an established user base and you are simply testing the waters.
10. Social media
It's becoming more common to sell on social media. People are starting Facebook groups to sell their items without setting up a full e-commerce website.
11. Brand-specific e-commerce networks
Are you in the business of selling crafts or other niche products?
A dedicated e-commerce website may be the wrong way for you to build your brand. An alternative is a brand-specific e-commerce network. The biggest example of this is Etsy, which helps people set up their stores to sell handmade products, such as jewelry.
Millennials have more options than ever before for setting up e-commerce websites. They no longer have to set up a dedicated site. They have more ways to test the waters and more flexibility for creating the buying platform they want.
There's more control available over brands than ever before. Take advantage of it by setting up an e-commerce website now.