Name of person making report:



Date of report:

Address of site:

Information on Site, Customers, and Street Traffic

Type of site (strip center, mall, free-standing, drive-through or other):

Nearest intersections:

Distance of nearest intersections from site:

Nearest stop sign (ft.) and name of street:

Number of lanes on front and side streets (number and street name):

Description and number of parking spaces (front, side, and back, as applicable):

Condition of adjacent streets:

Observations of traffic on streets at peak hours including time of day observed:

Description of adjoining business (left and right), including type of building and products or services offered:

Frontage measurements:

Depth of site:

Total square footage:

Customer traffic count of adjacent buildings or businesses:

Left Building
6:00- 8:00 a.m.
8:00- 10:00 a.m.
10:00- noon
noon- 1:00 p.m.
1:00- 2:00 p.m.
2:00- 4:00 p.m.
4:00- 6:00 p.m.
6:00- 7:00 p.m.
7:00- 8:00 p.m.
8:00- midnight
midn't- 6:00 a.m.

Right Building
6:00- 8:00 a.m.
8:00- 10:00 a.m.
10:00- noon
noon- 1:00 p.m.
1:00- 2:00 p.m.
2:00- 4:00 p.m.
4:00- 6:00 p.m.
6:00- 7:00 p.m.
7:00- 8:00 p.m.
8:00- midnight
midn't- 6:00 a.m.

Major competition within one and one-half miles of site (name, address, type of business):

Observations made from surveillance of adjacent businesses and discussions with businesspeople regarding general business conditions, customer traffic, parking availability, center advertising, promotions, reasonableness of rent, possible rent increases, possible construction and other (disadvantages and advantages):

Visibility of site from street (North, South, East, and West in feet):

Ingress and egress observations:

General access (excellent, good, poor):

Purchase of Real Estate

Purchase price:

Terms of purchase:

Base Rental


Date and amount of increase:

Percentage rental (yes or no; if yes, describe):

Common area costs (yes or no; if yes, briefly describe):

Description of utility costs that must be paid and estimated amounts:

Description of other costs:

Term of lease:

Renewal term and increased rental or other increased costs associated therewith:

When lease can be cancelled (years and months from date of possession or on other date):

Price Comparisons with Competitors within One Mile

Prime competitor:

Secondary competitors:

List each of your major products or services and insert competitor's price:

Population -- Demographics (Minimum Two-Mile Radius)



Increase in last 12 months (%):

Per-capita income:

Median family income:

Type of housing:

Average home, condo, or apartment value:

General comments:

Zoning and Restrictions

Present zoning class:

Permissible uses:

Required setbacks (front, rear, right side, left side):

Number and size of parking places (front, back, left side, right side):

Fire zone:

Nearest fire hydrant:

Address and distance of closest fire station (feet or miles):

Sign Restrictions




Utility Information (Company Name and Phone Number)


Natural gas:



Health dept.:



Problems discovered when contacting utilities:

Nearest Industrial Developments

Name and address:

Type of business:

Estimated of employees:


Possible Area Business Draws (convention facilities, colleges, high schools, grade schools, parks or churches)

Shopping Areas


Distance from site:

Comparable rents:


  1. Strip map showing site in relation to competitors within a one-mile radius
  2. Videotape of location from all directions
  3. Demographic profiles from one- and two-mile radius
  4. Traffic count sheet
  5. Plot plan of site
  6. Other business and development information from brokers, landlords and others
  7. Names and addresses of real estate brokers used

Your Evaluation of Suitability of Site:

Copyright 1990-1999 Erwin J. Kemp