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Kimberly McCall's Articles

Kimberly McCall

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Customer Service

Looking Forward: Why a Return to Basics Will Top the List for 2002

Advertising

Let's Get Visible: How to Start Your First Advertising Campaign

Advertising

How to Design a Brochure

Marketing

Making Your Story Compelling to the Media

Marketing

A Web Tale: Site Development, Spam and Search Engines

Advertising

Drop that Desktop Publishing Software and Step Aside

Advertising

Radio Advertising: Inside Scoop from a Pro

Advertising

To TV or not to TV: Should Your Biz Use the Tube to Sell?

Marketing

Home-Based Business: Is it for You?

Marketing

Writing a Sales Letter

Marketing

Marketing Consistency: How Marketing Is like Exercise

Marketing

10 Tips for Marketing Success

Online Business

Making the Most of Your Web Site

Event Marketing

Making the Most of Your (Limited) Marketing Dollars

Customer Service

Slip Out the Back, Jack: When a Customer Gives You the Heave-Ho

Customer Service

Customer Retention Key to Business Success

Advertising

Design and Copywriting for Effective Print Advertising

Marketing

How to Write Effective Copy

Marketing

Reviewing Your Marketing Efforts

Public Relations

Writing a Press Release

Marketing

Using Direct Mail to Reach Prospective and Current Customers

Strategy

Cause-Related Marketing: Doing Something Good for Your Company and the Community

E-commerce

Making the Most of Your Web Site