Kimberly McCall's Articles
Kimberly McCall
Customer Service
Looking Forward: Why a Return to Basics Will Top the List for 2002
Advertising
Let's Get Visible: How to Start Your First Advertising Campaign
Advertising
How to Design a Brochure
Marketing
Making Your Story Compelling to the Media
Marketing
A Web Tale: Site Development, Spam and Search Engines
Advertising
Radio Advertising: Inside Scoop from a Pro
Advertising
To TV or not to TV: Should Your Biz Use the Tube to Sell?
Advertising
Drop that Desktop Publishing Software and Step Aside
Advertising
Design and Copywriting for Effective Print Advertising
Customer Service
Slip Out the Back, Jack: When a Customer Gives You the Heave-Ho
Customer Service
Customer Retention Key to Business Success
Public Relations
Writing a Press Release
Marketing
How to Write Effective Copy
Marketing
Reviewing Your Marketing Efforts
Marketing
Home-Based Business: Is it for You?
Marketing
Writing a Sales Letter
Marketing
Marketing Consistency: How Marketing Is like Exercise
Marketing
10 Tips for Marketing Success
Online Business
Making the Most of Your Web Site
Event Marketing
Making the Most of Your (Limited) Marketing Dollars
Strategy
Cause-Related Marketing: Doing Something Good for Your Company and the Community
Marketing
Using Direct Mail to Reach Prospective and Current Customers
E-commerce
Making the Most of Your Web Site