Rana Florida

Author image for Rana Florida
Rana Florida is the CEO of the Creative Class Group, managing new business development, marketing, consulting, research and global operations. The firm?s clients include BMW, Starwood, IBM, Philips, Pinewood Studios, Zappos, and Johnson & Johnson to name just a few.

Rana has more than two decades of experience in corporate strategy, communications, marketing and branding. She previously directed global strategic communications for HMSHost, one of the world?s largest airport developers, where she led all marketing, advertising and communication efforts.

Rana is the author of Upgrade, Taking Your Work and Life from Ordinary to Extraordinary (McGraw-Hill). She also writes the Creative Spaces series for HGTV and the Huffington Post, where she highlights public and private spaces that epitomize creativity, innovation, design and new ways of thinking. Rana recently wrote and was featured in the business section of The New York Times. For almost a decade, Rana was an internationally syndicated advice columnist in major daily newspapers and a regular Fox News contributor for several years.

Rana continues to work with major media including CNN, MSNBC, NPR, BBC, CBC and shows such as Good Morning America, Charlie Rose, The Colbert Report, The Today Show and 60 Minutes.

Throughout her career, Rana has lent her expertise to several boards including Airports Council International in Washington, DC, the Council for International Visitors, and the The Founders Junior Council, Detroit Institute of Arts. Rana remains heavily involved in philanthropy as a board member for the Toronto Symphony Orchestra as well as supporting numerous charitable organizations. She is currently an advisory board member for the online retailer Shop.ca.

Rana holds a Bachelor of Arts in communications and a MBA in marketing and management.