Steve BlankThe Lean LaunchPad

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Steve Blank is a retired Silicon Valley serial entrepreneur turned educator who developed the Customer Development methodology that changes the way startups are built. His book The Four Steps to the Epiphany launched the Lean Startup movement.

Bringing Innovation to Market

Steve Blank: Your Product Is Not Their Problem

What's Plan B? The Lifeboat Strategy for Your Startup

Steve Blank: Why the Only Way to Have a Successful Meeting Is to Schedule It Yourself

Reflecting on the Legacy of Harvard Professor Clayton Christensen

Steve Blank to Graduates: Life Is About More Than Just Work, Technical Innovation, and Business

Founders Project

Steve Blank: 1 Big Reason Why Startups Have an Advantage Over Big Companies

Steve Blank: The Emotionally Intelligent Way to Treat Your Employees as Your Company Grows

Steve Blank: Why You Need to Listen to Unsolicited Advice

Steve Blank: Here's Why Your Innovation Program Isn't Working, and How You Can Fix It

Steve Blank: The Unexpected Reason Why People Start Their Own Companies

Steve Blank: To Fix Startup Culture, CEOs and Venture Capitalists Must Lead by Example

This Founder Started a Company in 5 Days--and Just Got Funded on 'Shark Tank'

Why Large Tech Companies Are Losing Their Best Employees

After Losing $700 Million Last Year, Tesla's Valuation Is $60 Billion. Here's Why

7 Historic Changes That Have Transformed the Future Of Entrepreneurship

4 Tips to Create a Message Your Audience Will Literally Buy

1 Essential Characteristic of the Most Successful Entrepreneurs

1 Thing You Cannot Avoid When Building a Startup, Any Startup

The 1 Essential Thing to Find Out From Your Customers

Why It's a Huge Mistake to Operate Your Startup Like a Big Company

This Is How You Know If You Have a Startup Idea Worth Spending Your Time or Money On

3 Crucial Things You Need to Know to Grow Your Sales A Lot

Why You Need to Know How Your Customers Spend Their Day

The 4 Ways to Get Your Products Into Customers' Hands

What Google Can Teach You About Improving Your Revenue Model

The 1 Startup Function You Must Handle Yourself

7 Questions You Must Ask Before You Start Building Your Product

The Secret to Understanding Your Customers

What Keeps Your Customers Up At Night? Here's How to Find Out

This Common Mistake Will Wreck Your Startup

Here's How (And How Not) To Get Customers to Come to You

How to Decide What to Charge for Your Product

How Big is Your Startup Opportunity? Here's the Best Way to Know

The Last Thing You Want Is a Perfect First Product. Here's Why

How to Master the Art of Talking to Customers

Should You Pivot Your Business Model? Here's the 1 Way to Know

How to Build a World-Class Startup Team

The Common Pricing Mistake Your Company Can't Afford (and How to Keep Your Startup From Making It)

How to Get Customer Feedback Without Giving Away Your Idea

Why You Shouldn't Always Follow Your Lawyers' Advice