Gone are the days when businesses had the luxury to take their time in adopting new technologies. The digital-driven reality of the new business landscape has forced business owners to completely reevaluate their technology needs. Most importantly, they must quickly embrace the technologies that will allow them to successfully navigate today’s business landscape. Shelly Radler and Brian Healy of Brother discuss with Melinda Emerson the three forms of business-driving interactions: human to human, human to machine, and machine-to-machine.