Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. 

It was, many would say, the right thing to do.

A long time coming, indeed.

Earlier this week, I wrote about how Starbucks had -- after some pressure -- announced it would start blocking pornography via its free Wi-Fi.

The decision incited wonderings about what sort of person would watch porn in a Starbucks anyway. 

There are, though, as pressure group Enough is Enough pointed out -- all sorts of twisted humans who use Starbucks' free Wi-Fi not only to view, but to distribute vile material.

Still, once Starbucks made its announcement, you might have guessed that someone would try and piggyback upon it.

And so it is that YouPorn, which is like YouTube but fundamentally different in its essential bent, sent an e-mail to its staff, reported by Forbes

It read: 

In light of the news that Starbucks has blocked customers from searching and viewing adult content within their establishments, Starbucks products will officially be banned from the YouPorn offices, effective January 1st, 2019.

Naturally, many will find this an entertaining ambush of Starbucks' move.

Some, though, might snort that it's odd a supposedly permissive organization like YouPorn might choose to be less permissive about something as banal as coffee.

Moreover, will YouPorn post coffee-guards, there to sniff out the particular aroma of Starbucks' dark roast?

What if employees take their own anonymous sippy cups to Starbucks in order for them to be filled?

Then there's the question of punishment. What draconian measures might be taken to make transgressors suffer?

Will they be sent to a dungeon for a specific period? Might they be forced to appear in a certain video?

I worry we're in difficult terrain here.

Of course, something YouPorn could have done is support Starbucks' decision. 

Now that would have been truly shocking.

Published on: Dec 1, 2018
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.