Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. 

You might think airlines will do anything to make money.

I wouldn't blame you for it. 

It's the way of the airline world right now.

However, when an airline takes a stand on the side of sanity -- even if it's just a little one -- we should launch hosannas to the hills. 

Please allow me, therefore, to laud, yes, United Airlines for refusing to board one of its ticketed passengers.

Yes, that sentence is accurate. 

Let me introduce you to the passenger concerned.

Would you like to sit next to him? 

I'm fairly sure I wouldn't. Peacocks are gorgeous, but can be infernally unpleasant.

During mating season, they make a deathly racket, one that pierces all forms of defense.

I fancy, too, that not too many peacocks are house-trained, though I wouldn't want to besmirch this particular peacock, who may, indeed, be a rare bird. 

Just imagine, though, if he wanted to show off to a Flight Attendant. 

Out would go the plumes. And into your nostrils.

United says it was well aware of the problem in advance.

"This animal did not meet guidelines for a number of reasons, including its weight and size. We explained this to the customers on three separate occasions before they arrived at the airport," an airline spokeswoman told me. 

The airline added: "In our effort to better balance protecting our employees and customers while accommodating passengers with disabilities, we are reviewing our existing policy and plan to share more soon."

I understand that an airline representative chatted with the peacock's owners in the lobby.

Some might shriek that this is clearly an emotional support animal.

Those not impressed might wonder what sort of emotions would be supported by this creature on a plane.

Moreover, Delta Air Lines recently decided it has had enough of people bringing all sorts of alleged household pets onto flights. 

The airline is tightening its rules. 

I feel sure that anyone who might have been seated near this peacock -- which, as the Jet Set reported, did have its own ticket -- is grateful that United barred this feathered alleged friend.

Flying is difficult enough.

Published on: Jan 30, 2018
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.