Before she turned 27 years old, Heidi Nazarudin was a successful investment banker turned CEO of a NASDAQ-listed company based in Tokyo. Today, she is one of the most influential fashion bloggers in the world.
"I was making a lot of money, but I didn't have the passion for it anymore," Nazarudin said.
When she quit her job, the president of the company ignored her resignation because he thought it was a joke. It wasn't. She was moving to Los Angeles to pursue her dream as a fashion blogger.
From getting paid top dollar to access and acquire companies to earning an income by posting to Instagram, Nazarudin shares the five habits that took her from Wall Street to sitting in the front row at international fashion shows.
She took baby steps
When Nazarudin would leave the office, she would head to a writing class. No one knew she was learning how to write at the time.
Then when she moved to LA, she started writing for other publications and ghost blogging for successful women in the business.
"When I started making money for the blog I was starting, I would drop one of my clients," Nazarudin explained. "Then when I started making a little more money, I would drop one more client."
Before she knew it, The Ambitionista was an international success.
She thought, "What's the worst that could happen?"
Before I made any decision, I asked myself, "What's the worst thing that could happen if I do this?" If the outcome wasn't that bad and she could live with it, she did it.
"Most of the time, I'd say, 'If I fail, I will just do something else.'" Nazarudin said.
She focused on her strengths
With countless fashion blogs and Instagram accounts, Nazarudin knew she had to stand out, so she turned to what she knew.
"I knew what it really meant to be a girl boss in a male-dominated industry, like banking," she said. "I wanted to cater to women like me -- strong, sophisticated, and well traveled and say, 'We can also be feminine and fashionable.'"
She learned how to delegate
Starting a business in one thing. Scaling it is another.
"I delegate non-essential tasks."
Nazarudin suggests asking what your worth is and if the time you spend on certain tasks is beneficial to your business.
She had a support system
In business, you're going to have failures. When you have a support system, it's easier to bounce back because they don't let you stay down.
"When you start to succeed, some people will take your success personally and stop supporting you," Nazarudin said. "That's when you need those people who really have your back to stay focused and keep moving forward.
All five of those habits have one thing in common -- Nazarudin stayed true to who she was and the brand she was working to build.