Regardless of your job, title, or position, you're probably doing some kind of work on Facebook. It could be your sales, someone else's sales, your marketing, someone's else's marketing, client research, industry research, the list can go on.
That's why Facebook created pages right? So we could work on Facebook and not let it interfere with our personal profile that shows engagement announcements, pictures of our lunch, and stories of kids getting things stuck up their nose at school.
Then, Facebook did that thing with their algorithm. All of a sudden, our pages weren't as valuable and we started moving more of our business posts and activities to our personal profile -- things like relationship building, brand promotion, sharing success stories, etc.
With this, comes a lot of Facebook friend requests. One could be from a like-minded person in an entrepreneur Facebook group. Another could be a potential client or a current client. Then, what do you do? Is it safe to mix business with pleasure on Facebook?
I think this is tricky. Sometimes it may help and sometimes it may hurt.
NJ Rongner, a blogger and content creator, invites clients to be her Facebook friend and outlines the dos and don'ts right away.
"I like to use Facebook messenger to communicate while we work together," Rongner explained. "My plan was to unfriend the client when I finished working with them, but luckily my clients have turned into people I really like."
Since Heather Lopez, founder of Bloggin' Mamas, uses Facebook for her business, she accepts acquaintances and clients, both potential and current. Like Rongner, she finds it easier to communicate via Facebook messenger. However, she remains mindful of what she posts on her personal profile page.
"I am very mindful of what I post, as I know it could affect me professionally," Lopez said. "I will post things that are personal, but not too personal."
Financial blogger Amber Temerity accepts almost everyone she's connected to professionally online but puts them what she calls a "restricted" list.
"We're still connected as "friends" but they only see my public posts," Temerity said. "I use my Facebook as I always have and I don't want access to my personal life available to just anyone."
As someone who does a lot of business, I see pros and cons to accepting people who may not be a traditional friend, but a possible business contact down the road.
For example, I'm Facebook friends with Jenna Soard, a branding and design expert. We've never met each other but run in the same circles of online business.
"I share deep insights to keep my audience extremely engaged by increasing the know, like and trust factor by documenting my life, instead of just creating content," Soard said. "Every person who follows me feels like we are the best of friends, and even if I've never met them before, when we do meet, at conferences or events, we carry on a conversation as if we've known each other forever."
There is no right or wrong answer when it comes to mixing business with pleasure on Facebook. What's right for you?