Data Detectives

Snapchat Inks New Foursquare Deal to Make Its Ads Even More Targeted

The social media giant will help advertisers better target their customers through location-based geofilters.

Why You Should Beware Big Data: An Algorithm Can Be Totally Racist

So argues a Harvard-trained mathematician turned hedge fund quant.

How Data Can Help You Make Better Gut Decisions

Watch consumers and competitors. And then go with your gut.

In Chicago, Using Data, Not Drama, to Combat Crime

My city is suffering from a surge in gun violence, much of it centered on a relatively small group of gang members concentrated in relatively small geographic areas. Using advanced analytics and smarter policing, the city can now identify and counterprogram against the worst of the worst