First, staff reporter Guadalupe Gonzalez talks about Casper's IPO dreams. The direct-to-consumer mattress company filed its S-1 paperwork, which is a precursor to going public. The documents revealed that Casper spent big on marketing, contributing to $67.3 million in losses for the first nine months of last year. This news paired with already weak sentiment for startups among investors--given the bungled WeWork IPO--doesn't bode well for Casper's debut, which is expected in the first quarter of 2020.
Next, managing editor Lindsay Blakely--who made her Inc. Uncensored debut on this episode--discusses Colorado Springs, Colorado's startup ecosystem. It is largely helped by its entrepreneur-minded population, 17 percent of which is comprised of veterans. Blakely outlines how the area is creating a startup haven for those who've served.
Lastly, I discuss what happens when two Shark Tank contestants fight for a better deal. Husband-and-wife duo Jean-Baptiste and Yve-Car Momperousse--who created Kreyol Essence, a line of skin, hair, and body products made with organic black castor oil from Haiti--were seeking $400,000 for 10 percent equity in their business. But when Kevin O'Leary offered a less-than-ideal partnership, they negotiated for something better.