The second-generation Roadster will take aim at the high-end sports cars on the market and will be the fastest production car ever, Musk told the crowd at the event in Los Angeles. "The point of doing this is to give a hardcore smackdown to gasoline cars," he added.
The base four-seat model will be able to travel from 0 to 60 miles per hour in under two seconds and can drive 620 miles on a single charge, Musk says. But going that fast will be expensive: A 1,000 Founders Series Roadster will set customers back $250,000. The second version of the Roadster--Tesla made the original between 2008 and 2012--will be available in 2020.
While the Roadster grabbed the crowd's attention, the nearly self-driving, battery-operated semi truck is a key part of Tesla's growth. The electric vehicle will be capable of hauling 80,000 pounds and can travel 500 miles between charges. What's more, its reliance on electric power could help decrease dependency on fossil fuels. Musk says production of the semi truck will start in 2019.
Despite all the bells, whistles, and glossy red paint, this event could be seen a distraction tactic. Both investors and analysts have expressed concern about Tesla's ability to deliver on its production goals for its Model 3 cars. In October, the company announced it could only build 260 of its vehicles in the third quarter, instead of the 1,500 it planned to make. Additionally, the company is facing a shareholder lawsuit alleging that it hid its manufacturing delays from investors.