No matter what industry you're in, any company can benefit from a brainstorming meeting when it needs new ideas. These sessions can involve a small group of employees or the entire team, and if they're successful, you'll end up with tons of innovative solutions for moving your company forward. But don't engage in an unstructured free-for-all. Instead, ask the right kinds of questions to direct your team's thinking. Here are four questions to try:
- What would you do if you had a million dollars to make the company better?
- How would you do this if we had a quarter of the resources?
- What should I be asking that I'm not asking?
- How would you reinvent our current product/service?