Wix has unveiled the online version of its first-ever Super Bowl commercial, the storyline for which focuses on five former NFL players using the web development company to build websites for their (fictional) small businesses.
Hall of Fame quarterback Brett Favre's charcuterie company "Favre & Carve" is one of the five fake companies featured in the video, but Wix's message is grounded in reality, as NFL retirees frequently take on leadership positions in the business world after finishing their careers on the gridiron. Some even go on to become entrepreneurs.
So who are some of the NFL's most high-profile business owners? Below are three stand-out players--all of whom have made it to the Super Bowl--who are also entrepreneurs in their own right.
Drew Brees. Current quarterback for the New Orleans Saints and 2010 Super Bowl champion Drew Brees is also the owner of six Jimmy John's sandwich shop franchises in New Orleans. He and his wife also founded a lifestyle apparel company called Nine Brand in 2012. Not bad for a guy who's still taking hits from 300-pound lineman on Sundays.
John Elway. Legendary Denver Broncos quarterback John Elway, a two-time Super Bowl champion, owned five car dealerships called John Elway Autos before selling them to Auto Nation for $83 million. Today, Elway owns two steakhouse restaurants called Elway's, both in Colorado. As for his day job, Elway keeps busy serving as general manager and executive vice president of football operations for the Broncos.
Eddie George. Four-time Pro Bowl running back Eddie George doesn't have a Super Bowl ring--his Tennessee Titans lost to the Rams in Super Bowl XXXIV--but he does have his own small business. George leaned on his landscape architecture degree from Ohio State University (where he won the Heisman Trophy) to help start the Edge Group, which does landscaping and design work projects in Ohio and Tennessee.
While Brett Favre and the four other fictional entrepreneurs in Wix's commercial may not really have small businesses, the company pulled a clever move by giving all five companies real websites. The players and their sites are:
Check out Wix's Super Bowl commercial below to see which, if any, of the fake small businesses sound like real world opportunities.