Seth Godin: Real Talk Business RebootInc. Video Staff You Don't Have to Be Original to Be a SuccessIf an idea serves your audience, it doesn't matter if you came up with it, says marketing guru Seth Godin.
Seth Godin: Real Talk Business RebootInc. Video Staff The Difference Between Advertising and MarketingMarketers help people understand their choices, author Seth Godin says. And it's not just businesses that do it every day.
Seth Godin: Real Talk Business RebootInc. Video Staff Pick Your Audience and Forget Everyone ElseMarketing guru Seth Godin says as a small business owner you need to identify who the people you serve are, and treat them with empathy.
Seth Godin: Real Talk Business RebootInc. Video Staff Don't Expect to Save Everything During This CrisisMarketing expert Seth Godin says when you demonstrate to your employees and customers that you're doing the best you can, they will respond.
Seth Godin: Real Talk Business RebootInc. Video Staff Authenticity Is Overrated. Here's What You Need InsteadThere's a lot of emphasis placed on being authentic with your audience, but consistency is far more important, says author Seth Godin.
Seth Godin: Real Talk Business RebootInc. Video Staff Why You Need to Embrace ChangeBusiness expert Seth Godin says that getting on board with change is the only way small businesses can stay ahead of bigger competitors.
Seth Godin: Real Talk Business RebootInc. Video Staff To Find Your Audience, Ask Yourself This QuestionInstead of competing for customers' attention, strive to help them and gain their trust, says author Seth Godin.
Seth Godin: Real Talk Business RebootInc. Video Staff When You Have the Wrong Product, Nothing Else MattersStop selling products that your audience doesn't need and get back to why you started your business, advises marketing expert Seth Godin.
Seth Godin: Real Talk Business RebootInc. Video Staff Seth Godin: Commit to Serving Your AudienceVideo: The popular author explained what entrepreneurs must do find the right customers and give them the products--and the treatment--they need.
Rebecca Minkoff: Real Talk Business RebootInc. Video Staff How to Discount During the PandemicFashion entrepreneur Rebecca Minkoff explains how to discount your products without damaging your brand reputation.
Rebecca Minkoff: Real Talk Business RebootInc. Video Staff How to Avoid the Pitfalls of PivotingFashion entrepreneur Rebecca Minkoff shares tips for pulling off a successful business pivot.
Rebecca Minkoff: Real Talk Business RebootInc. Video Staff How to Pivot Your Business During a CrisisFashion entrepreneur Rebecca Minkoff explains why every company needs to experiment to adapt to the Covid-19 pandemic.
Jason Fried: Real Talk Business RebootInc. Video Staff The Problem With Real-Time CommunicationAsking workers to give immediate feedback multiple times per day can create a toxic working environment, according to Basecamp CEO Jason Fried.
Jason Fried: Real Talk Business RebootInc. Video Staff How to Preserve Your Company Culture in a Remote WorldBasecamp CEO Jason Fried shares tips for keeping employees engaged while working remotely.
Jason Fried: Real Talk Business RebootInc. Video Staff The Future of Office DesignOpen office layouts and the amount companies spend on rent will likely change after Covid-19, according to Basecamp CEO Jason Fried.
Jason Fried: Real Talk Business RebootInc. Video Staff How To Evaluate Remote Work Without Spying Tracking employee work with surveillance software is a costly mistake, according to Basecamp co-founder Jason Fried.
Jason Fried: Real Talk Business RebootInc. Video Staff Why You Shouldn't Replace Meetings With Video ConferencesNot all in-person meetings need to happen virtually when working remotely, according to Basecamp co-founder Jason Fried.Â
Jason Fried: Real Talk Business RebootInc. Video Staff How to Be Efficient Instead of BusyRemote work allows employees to be productive rather than just busy, according to Basecamp CEO Jason Fried.
Jason Fried: Real Talk Business RebootInc. Video Staff Why Check-In Meetings Are a Waste of TimeBasecamp CEO Jason Fried shares a better way for managers to conduct check-in meetings.
Jason Fried: Real Talk Business RebootInc. Video Staff Why Remote Work Beats Working in an OfficeBasecamp CEO Jason Fried explains why working remotely allows employees to be more productive.
Jason Fried: Real Talk Business RebootInc. Video Staff Basecamp CEO Jason Fried on How Remote Teams WinVideo: Remote work expert Jason Fried shares tips for managing a remote workforce successfully.
Jim Kwik: Real Talk Business RebootInc. Video Staff Why You Should Focus on Small, Simple StepsMaking progress toward a goal will always be easier if you focus on immediate actions rather than the entire task, according to productivity expert Jim Kwik.
Jim Kwik: Real Talk Business RebootInc. Video Staff The Most Important Networking SkillEffective networking comes down to a very simple principle that many people fail to master, according to author and productivity expert Jim Kwik.
Jim Kwik: Real Talk Business RebootInc. Video Staff How to Boost Your Creativity in QuarantineSocial distancing offers a unique opportunity to develop your creativity, according to productivity expert Jim Kwik.
Jim Kwik: Real Talk Business RebootInc. Video Staff How to Practice Good Mental HygieneControlling your focus by limiting your engagement with certain things will lead to better mental hygiene, according to brain expert Jim Kwik.
Jim Kwik: Real Talk Business RebootInc. Video Staff How to Win the Day By Starting It RightProductivity expert Jim Kwik explains how to jump-start your mind from the moment you wake up.
Jim Kwik: Real Talk Business RebootInc. Video Staff Jim Kwik on How to Optimize Your BrainMaking better decisions starts with avoiding the digital deluge, according to brain expert Jim Kwik.
Jim Kwik: Real Talk Business RebootInc. Video Staff Jim Kwik on Optimizing Your BrainVideo: Productivity expert Jim Kwik shares tips for improving focus and boosting success.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff The Secrets to Billionaire John Paul DeJoria's SuccessThe co-founder of John Paul Mitchell Systems offers some advice that helped him build his business empire.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff The Art of Communicating With CustomersSales depend on a clear presentation of the features and benefits you're offering, says billionaire entrepreneur John Paul DeJoria.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff Where the Best Business Opportunities Are Right NowPatron Spirits co-founder John Paul DeJoria explains how to spot the indicators of a promising business.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff To Survive Today, Focus Only on TomorrowBillionaire entrepreneur John Paul DeJoria says the only way to get through the current business climate is to immediately look beyond it.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff How to Maintain a Personal Touch With Customers RemotelyEven from home you can make sure they know you're there for them, says John Paul Mitchell Systems co-founder John Paul DeJoria.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff Why You Should Resist Dropping Your PricesFamed entrepreneur John Paul DeJoria suggests a better pricing strategy for winning over customers when sales are down.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff Why You Need to Be in the 'Reorder' BusinessJohn Paul Mitchell Systems co-founder John Paul DeJoria lays out the elements your products need to sustain your business long-term.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff What It Takes to Stay Positive When Things Are at Their WorstYou can't change yesterday's newspaper, says famed entrepreneur John Paul DeJoria. But you can make sure tomorrow will be better.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff How to Bounce Back From RejectionJohn Paul DeJoria recounts how he managed to scratch out his first sales during John Paul Mitchell Systems' early days.
John Paul DeJoria: Real Talk Business RebootInc. Video Staff John Paul DeJoria on How to Spot Opportunities in a Harsh Business ClimateVideo: The billionaire entrepreneur discusses the methods and the mindset necessary to overcome the adversity companies now face.
Inc. WebinarsInc. Video Staff How to Restore Economic Activity in America--the Right WayDr. Jim Yong Kim, a former president of the World Bank Group, on his five-point plan for fighting Covid-19 and restoring confidence in America's economy.
Inc. WebinarsInc. Video Staff The Business Case for Keeping America on LockdownWhile there have been many calls to reopen the country soon--particularly in light of the economic impact of the crisis--former President of the World Bank Group, Dr. Jim Yong Kim warns of even worse economic consequences if the country reopens too soon.
Inc. WebinarsInc. Video Staff How Different Countries Are Using Tech to Fight the CoronavirusFrom transmitting money to vulnerable populations to tracking cellphone data and credit cards, here are novel ways global tech companies are helping complement the work of epidemiologists.
Inc. WebinarsInc. Video Staff What Entrepreneurs Can Do to Help Fight the Coronavirus"This is the crisis of our lifetimes," says Dr. Jim Yong Kim, an infectious disease physician and former World Bank Group president. How business owners can help
