How can you tell an invaluable opportunity from a costly distraction? More often than not, only with the benefit of hindsight.
Episode 6, "Homicide," is full of characters seeing what they want to see rather than what's right in front of their faces. Gavin Belson thinks he's pulled off a coup for Hooli by securing the rights to livestream a blockbuster mixed martial arts match using Nucleus, but everyone who actually built the product was too afraid to tell him it wasn't ready. The debut is a disaster. "All I hear from everybody is good news," Gavin laments to his guru. "Have I surrounded myself with sycophants who are just telling me what I want to hear?"
"No," says the sycophantic guru.
The debacle is a huge relief to Pied Piper's team. Monica thinks they should capitalize on the advantage by cutting their own deal to stream a big event. Jared suggests putting a camera in a condor nest where an egg is about to hatch. Erlich has a better idea: He proposes asking Homicide, maker of an extreme energy drink, if they can stream an upcoming daredevil stunt it's producing. As it happens, Erlich has an in: He was college buddies with the founder, Aaron Anderson, a/k/a Double A.
Doing the livestream would mean taking time out from their CES preparations, Richard points out. To help figure out if it's worth the tradeoff, Jared suggests they do a type of quadrant analysis called a SWOT, for Strengths, Weaknesses, Opportunities, Threats. Again, everyone ignores him. They decide to go ahead with the plan.
Double A is receptive, on one condition: He only wants to deal with Richard, not Erlich. It turns out everyone at Erlich's college thought he was an annoying bore. (They called him "Kool-Aid" because he showed up everywhere uninvited, like the Kool-Aid man bursting through walls.) Erlich is hurt when he finds out, and tells Richard that Double A was really the one no one liked and is a bad person.
Touring Homicide's headquarters, Dinesh meets a beautiful employee named Gina, who he thinks is flirting with him, only to find out she's romantically involved with Blaine, the stuntman who will be performing the motorcycle jump to be livestreamed. Reviewing the plans for the jump, Dinesh and Gilfoyle notice that they contain a physics error that will cause Blaine to crash.
They attempt to warn him, but Blaine rudely instructs them to leave him alone. That puts them in a dilemma: Should they go out of their way to warn Blaine, even though he was a jerk? Or should they let him crash, making Gina single? To decide, Dinesh and Gilfoyle peform a SWOT analysis.
It's wasted effort, though. It turns out Blaine is a nice guy after all. When he tracks them down to apologize for his earlier rudeness, he sees the SWOT analysis and is outraged, forcing Dinesh and Gilfoyle to run for it.
Richard also realizes too late that he's miscalculated. Double A has no intention of letting Pied Piper take any credit for the livestream. Richard calls off the deal, but the stunt goes ahead, with a company called End Frame providing the livestreaming technology. It turns out to be a startup backed by Branscomb Ventures, the VC firm that tried to "brain rape" Pied Piper when they were looking for funding. It looks like they succeeded. Pied Piper is worse off than ever.