Surveys in small business can help you make better decisions. But how do you keep track of them all or even find out about them? Here's a tip sheet. These are all surveys conducted in 2015 so far. Which one piece of data will help you the most?

1. In 2015, 71 percent of small business owners of companies with fewer than 100 employees said new technologies would offer a bigger return on investment than new employees. (2015 6th annual Brother Small Business Survey)

2. In 2015, 65 percent of small business owners of companies with fewer than 100 employees only started one business. (2015 6th annual Brother Small Business Survey)

3. 75 percent of business travelers charge their devices in the public restroom, gas station, and waiting room. (Zolt Laptop Chargers survey)

4. Only 53 percent of small businesses use social media. (Clutch: A 2015 Digital Marketing Survey)

5. 25 percent of small businesses do more than half their work on the go with mobile devices and tablets. (LivePerson survey)

6. Consumers are 43 percent more likely to read email newsletters that include links to video. (Animoto survey)

7. 55 percent of people have stopped shopping or using the services of at least one company due to poor customer service in the past year. (Aspect Software)

8. Four times as many consumers would rather watch a video about a product than read about it. (Animoto survey)

9. Nearly one third of consumers would rather clean a toilet than talk to customer service (Aspect Software)

10. Only 25 percent of small businesses use online advertising. (Clutch: A 2015 Digital Marketing Survey)

11. In the past six years, the net number of U.S. startups versus closures is -70,000. (Gallup survey)

12. 29 percent of small businesses can't fill open positions due to skill shortages. 89 percent of those say few or no applicants had enough skill to fill openings. (The National Federation of Independent Business's small-business optimism index)

13. 33 percent of small business owners direct their own security solutions for their networks. Meanwhile, 40 percent use a third-party security management network, and 27 percent do not currently have a security solution. (Time Warner Cable Business Services sponsored survey through Redshift Research)

14. 64 percent of business owners plan to shift ownership within the next 10 years. Meanwhile, 73 percent of family businesses plans for this ownership transfer in place (Pepperdine University)

15. 19 percent of small businesses increased their jobs in the past 12 months. 11 percent reported a decrease. (Wells Fargo)

16. Without management experience, 63 percent of millennials, 49 percent of gen Xers, and 46 percent of baby boomers started their business. (TD Bank)

17. In 2014, 50 percent of all small businesses have been a victim of a cyber attack. The average amount stolen was $19,948. (National Small Business Association)

18. 41 percent of tech companies look to external sources for innovative ideas. 34 percents only look internally. (PwC Digital IQ Survey)

Published on: May 18, 2015