Part way through the 2014-2015 NBA season, Golden State Warriors coach, Steve Kerr, sat his starters in a game against the Denver Nuggets, and went with his bench instead. The decision wasn't driven by gut feel or hunch; the decision was made with data.

Wearables made by Catapult Sports provide for deep biomechanics analysis about every player on the Warrior's roster. The device can detect if a player is favoring certain muscles by leaning a certain way when he jumps, cuts or lands. It uses indoor GPS, an accelerometer, a gyroscope, and a magnetometer for direction, all while fitting into the lining of a compression shirt. A microprocessor categorizes the data and sends it to trainers on their mobile device of choice.

The data made available from the team's wearable devices told the Warrior's coach it was time to sit his best players at the tail end of a long road trip. "Wearable technology is an important part of the player health conversation," remarks Mike Bass, the NBA’s executive vice president of communications. But wearables, in fact, represent a facet of the broader, exciting opportunities for the Internet of Things (IoT).

IoT is ultimately about collecting and acting on data captured from the massive amount of "things” that make up our everyday personal and business lives like jerseys, watches, and nano-devices that will capture real-time diagnostics directly from our bodies (and revolutionizing the future of healthcare). On the business side, machinery, inventory and logistics will all deliver real-time streams of data that will unlock new business models, open new revenue streams and challenge the very nature of our current transactional economy.

The challenge with this kind of wearable data is that it’s only valuable when it can be easily accessed and analyzed. Today’s digital value chain needs to connect people, apps, and devices with instant, real-time access to their digital assets from anywhere. "While many companies focused on the analysis of this 'big data,' the more difficult challenge is capturing and harmonizing the data itself from the millions of devices that must be given a voice," explains George Gallegos, CEO of Jitterbit.

Behind every jersey, smart car, and thing, a new API must be created and managed. This requires a rethinking of APIs that today require more than just management, but need to be orchestrated. Unlike API management, API orchestration means that APIs are connected to the business, tied to real-time digital processes and shared securely for plug-and-play connectivity with any system.

A new end-to-end API solution from Jitterbit runs on a single multi-tenant cloud platform and allows APIs to be connected to anything and deployed anywhere, including wearables. With Harmony Live!, users can connect, orchestrate and manage their APIs without writing a single line of code, and providing APIs where they did not exist before. "These APIs can be orchestrated to capture real-time streams of data, convert into them into secure and understandable formats and deliver them to the giant data stores where they can be analyzed and acted upon," Gallegos continues. "We are excited to participate in this new digital transformation that will continue to connect our ever-shrinking world."

The world of tech is becoming smarter and smarter and allowing players on and off the court to make better data driven decisions. How are you going to use some of the new advancements in IOT to better your team?