Okay, so it may not be new to you, but I came across something on LinkedIn this week while helping an executive with his profile. He said, "I haven't had a resume in 20 years. I wouldn't even know where to start." I suggested he use the downloadable pdf feature on LinkedIn to get the content and then he could work on it from there. (FYI - go to your profile, click the "more" button next to the "edit" button, that's where you'll find the option to download your profile as a pdf file.)

When I was showing him how to do it on my own profile, I was pleasantly surprised to open the pdf and see it was formatted in a resume style that strikes me as very MS Word-looking. Voila. Instant resume in less than 30 seconds. Better still, it gave me the perfect tool to show the executive what was missing from his LinkedIn profile, and what he'd need to add to his resume to make it stand out...

3 Tips to Make Your Resume from LinkedIn Stronger

The pdf resume made by LinkedIn helps you see if you are a TMI'er (too much information) or a TLI'er (too little information). Either way, this becomes really evident in three places:

1. Use key skill sets in the headline. I see so many people put a long run-on sentence in their headline. I know they're trying to be creative or witty, but the reality is it's actually hard to read. Moreover, on your pdf resume, it looks weird. It's better to keyword optimize the headline with the 5-6 most popular skill sets used in your profession. It looks cleaner and helps the reader immediately get a sense of your areas of expertise.

2. Keep the summary short. Summary, by definition, means short. If your summary is one long-winded paragraph that carries on to a second page in the pdf version from LinkedIn, you're trying way too hard - and can appear desperate. Especially, if it's written in the third person. Think white space and keyword optimization when crafting a short, impactful summary.

3. Quantify accomplishments in the work history. Again, detailed paragraphs about your roles and responsibilities for each job won't get read. It's too text intensive. Conversely, failing to list anything makes a recruiter question if you even worked there. The solution is 3-5 single-line bullet points with spacing between each one that quantify your results. How many people did you manage? How many clients did you serve? What percentage of revenue growth did you deliver? How big was your budget or territory? When you list these types of measurements, a recruiter knows you know what you are talking about!

P.S. - You should be making LinkedIn a daily habit. Here's why...

Besides optimizing your LinkedIn profile so you can easily download a decent resume on the fly, I also encourage you to log in every day and post something in your feed. LinkedIn's algorithm rewards active users of the platform. Want to get found by your dream employer? Then, do more than update the profile, get in the game. Share and like good articles and posts, comment in groups, etc. We spend so much time on other social media sites each day goofing off. Imagine what you could do for your career if you spent 10 minutes/day on LinkedIn? Connecting with peers and industry though leaders has never been so easy. It's the 24/7 business networking event you can attend in your PJs. 

Published on: May 29, 2019
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.