This holiday season, Macy's is continuing it's Believe campaign for the charity, Make-A-Wish™. The Believe campaign encourages acts of kindness and goodwill during the holidays, celebrating the season of giving through the time-honored tradition of letter writing. How does it work? Macy's invites believers of all ages to drop off letters to Santa at any Macy's store in special red letterboxes or create and send a letter online at macys.com/believe. For each letter received, Macy's will donate $1 to Make-A-Wish, up to $1 million. In addition, today, December 9th is National Believe Day when Macy's offers a double donation - for every letter received in-store and online on that day, Macy's will donate an additional $1 to Make-A-Wish, up to an extra $1 million, above the existing $1 million campaign goal.
For Taylor, The Believe Campaign Was A Career Game-Changer
Meet Taylor. An aspiring actress since the age of four, she and her family were blind-sided with a diagnosis of cancer at age nine. Taylor was granted a wish by Make-A-Wish™ in conjunction with the Macy's Believe campaign when she voiced a character in the holiday animated special, "Yes, Virginia". In case you aren't familiar with the story, nearly 120 years ago, 8-year-old Virginia O'Hanlon wrote a letter to the New York Sun newspaper, asking if there really was a Santa Claus. Editor Francis P. Church penned the heartwarming response that famously began, "Yes, Virginia, there is a Santa Claus." Inspired by the true story of Virginia.
This wish inspired Taylor to stay positive and fight her illness. It was her first voice-over role as an actress, helping her to expand her acting experience and reinforcing her desire to become an actress. Today, Taylor is a thriving teen who's 100 percent committed to acting as a career - which she credits in part to the experience with Macy's and Make-A-Wish.
The hope, strength and joy Macy's Believe campaign and Make-A-Wish provide to children with life-threatening illnesses is a powerful thing. This holiday season, let's hope they continue to be successful in their fundraising efforts so that more children, like Taylor, can have their futures impacted positively!