If you could work for any company in the world, which one would it be?

Yesterday, LinkedIn (who you may have heard was recently acquired by Microsoft) released its first ever list of "Top Attractors". According to a post by LinkedIn executive editor Daniel Roth, these are the companies who are "doing the best job at luring and keeping the working world." (You can see the top 40 winners globally, or across six different countries, including the U.S.)

What methodology did LinkedIn use to achieve their ranking?

According to that same post, a team at LinkedIn "analyzed literally billions of actions taken by our 433+ million members to come up with a blended score that we used to rank the winners in each geography."

Companies were assessed based on a methodology that assessed the following actions:

  • Job applications: Both the views and actual applications on job postings featured on LinkedIn.
  • Engagement: We factor in how many non-employees attempt to view and connect with a company's employees; views on a company's career page; reach and engagement of content; along with the growth in followers over the past year, among other metrics.
  • New Hire Staying Power: After a new employee joins, how long do they stick around?

LinkedIn only analyzed companies with over 500 employees, included only actions taken in the previous 12 months, and excluded itself from consideration.

Some interesting insights:

Tech companies are disproportionately dominant.

Suzy Welch, who contributed to the project, pointed out that every single one of the top 10 companies on the Top Attractors list is in the tech space (and 45% of the total companies on the U.S. list), despite the fact that tech companies make up less than 10% of the American GDP.

Flexible working times are a priority.

Roth says that according to a survey conducted by LinkedIn, "nearly half of American workers would forgo the corner office job and a high salary to gain more flexibility in their schedules."

Stability means nothing.

"If your time at a company is going to be a short--and that might be your choice, it might be the company's decision, it might the be the market deciding a company's days are done--the best people are going to go places that are rewarding to them personally. No one's getting a gold watch; you might not even get a bonus.

It's all about: Can you teach me something new, give me lots of opportunities to learn and shine and make the work (however brief) rewarding."

Here's the list:

2. Salesforce

7. Uber

8. Unilever

9. Coca-Cola

10. Johnson & Johnson

11. Oracle

12. Nestle

13. Deloitte

14. PepsiCo

15. Adobe

16. Shell

17. L'Oreal

18. Diageo

19. McKinsey

20. IBM

21. Visa

22. Cisco

23. Procter & Gamble

24. Disney

25. Ernst & Young

26. Dell

27. Siemens

28. Huawei

29. JLL

30. Schneider Electric

31. Tesla

32. Twitter

33. Expedia

34. Accenture

35. Nike

36. Mondelez

37. Philips

38. Adidas

39. Honeywell

40. Danone

Published on: Jun 21, 2016
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