In a recent staff-wide email, Alphabet and Google CEO Sundar Pichai referenced the potential for a recession and how it could affect the company. "We need to be more entrepreneurial, working with greater urgency, sharper focus, and more hunger than we've shown on sunnier days," he wrote. Many thought Pichai's words sounded grim, according to TechCrunch, which missed the overarching message within the email.
What Pichai really meant is that he has a brilliantly simple plan to help top employees not only weather uncertain times but become recession-proof. It comes down to just three words: "be more entrepreneurial."
As one of the world's most sought-after employers, Google naturally has some of the world's most sought-after staff. By encouraging employees to act "more entrepreneurial," Pichai is helping level-up Google staffers even further, making them all the more valuable.
So rather than cutting staff to cut costs, the plan is to leverage staff so they become more productive and more valuable to the company. It goes to show is that there are ways to cut costs without cutting staff. And it's something nearly any business can deploy as a first line of defense in times of economic uncertainty.
As Pichai takes the first step by setting expectations and advising staff to act in accordance with his plan, there are three key ways for employees to connect the dots between acting more entrepreneurial and increasing productivity to effectively reduce costs. And it's not just for employees but also for entrepreneurs looking to weather changing tides.
1. Leave Your Comfort Zone
It's easy for staff at a trillion-dollar company to get a bit too comfortable. With "cushy" roles, more money than most can truly fathom, and thousands of staff around the world, it's easy to settle into one specific role and reside within the box that contains it. But it's important to escape the comfort zone in order to feel a degree of uncertainty the way entrepreneurs do.
Entrepreneurs are accustomed to operating under a great deal of uncertainty. Without knowing what's to come after each turn -- or even knowing when turns will be -- entrepreneurs have to work harder be very calculated about how they will accomplish their goals. You get the hunger and the innovation that comes with going off autopilot.
2. Be Resourceful
Early-stage entrepreneurs are typically running on a limited budget and few resources. Because of this, it's vital to maximize existing resources as much as possible to help build or maintain sustainability. By taking this frugal approach, they maximize their resources, saving them money and helping them to operate far more efficiently. However, employees often aren't as mindful of the resources they use, and how they use them. If you can encourage them to take an entrepreneurial approach, there's not only less waste but far greater efficiency.
3. Get Motivated by Challenges
Entrepreneurs generally enjoy the chase involved in the pursuit of something bigger -- because they tend to see more than what is, and instead see what there could be. Entrepreneurs and employees often differ on how they view obstacles. By being more entrepreneurial, employees will also view challenges as motivators, rather than burdens. They'll get excited at the prospect of them, instead of getting stressed.
In an ideal world, every employee would think like an entrepreneur. It not only gives them that hunger that serves as a driving force but gets them to become the best employees possible. It's what inspires innovation, incites change, and builds a trillion-dollar business.
For employees who want to get excited by what they do, Pichai's plan will help safeguard their seat at the company. In the process, it will help separate those who are excited for the road ahead and those who are just along for the ride.