Richard Branson has always been up for adventure. The entrepreneur at one point held the record for the fastest transatlantic boat trip, a journey that nearly killed him. He tried to give his Virgin Cola brand a boost by running over 300 tons of Coke with a tank in the middle of Times Square. And his Virgin Galactic is moving closer to blasting tourists to the edge of the atmosphere.

But he has even more ideas about what he wants to do beyond Earth, and in typical Branson fashion, they're pretty colorful.

He says he wants to build "sexy" hotels in space.

His comments came Monday during an interview with Mashable that was broadcast on Facebook Live. Branson was asked about his vision for Virgin Galactic in 100 years' time. "I'd like to have really sexy Virgin hotels in space," he said, "where people can go and stay in pods, head off in little spaceships around the moon when they wake up in the morning and then they go back to their pods in the evening."

It's not entirely clear whether Branson thinks of the hotels as romantic getaways for millionaire lovers, or if he thinks the general idea of industrializing space is sexy. And Branson could just be playing around. But given that Virgin Galactic's shorter term goal is to get tourists to space, there's probably quite a bit of sincerity in the entrepreneur's vision.

He wouldn't be the first person with the means to do so to discuss the idea of building space hotels. In April, Robert Bigelow, founder of Budget Suites of America and Bigelow Aereospace, unveiled an inflatable pod that can be attached to the International Space Station. Bigelow intends to send the pod into space on one of Elon Musk's Falcon 9 rockets in the coming months, secure it to the ISS, and spend the next two years testing its usability.

And Jeff Bezos has been talking about building space hotels as far back as his high school days. In 1982, just after graduating as valedictorian, he told the Miami Herald he wanted to "build space hotels, amusement parks, yachts and colonies for two or three million people orbiting around the earth." Tom Jones, a former NASA astronaut, notes that Bezos talked about that goal as recently as this June, at a space conference. "He wants to provide cheap access to space that enable all kinds of activities, to innovate, operate factories and even hotels for tourists," Jones says. "He wants to make Blue Origin more like an airline company to space."

Blue Origin is currently running test flights as it moves closer to taking tourists to space, a goal it hopes to accomplish by next year. Wednesday morning, it successfully launched its New Shepherd rocket and landed an emergency escape capsule.

Virgin Galactic, meanwhile, is close to returning to testing its SpaceShipTwo, nearly two years after the first version was destroyed in a crash that killed its pilot. The company currently has 700-person waitlist for when it begins ferrying passengers to the edge of space for a few minutes of weightlessness. At $250,000 per ticket, though, it's not surprising that the roster reads like a Hollywood party invitation list and includes names like Katy Perry and Leonardo DiCaprio.

In his streamed talk, Branson also said his long-term visions for Virgin Galactic include connecting everyone in the world to the Internet--a vision shared by tech giants like Google, Facebook, and fellow space company SpaceX.