When you want to learn something new and awesome, where do you look? A lot of people say TED Talks, and while I like those (especially these ones), you can find awesome content to get your creative juices flowing on LinkedIn's SlideShare.
The subject matter you'll find here is amazing, and so is the quality of the presentations. And if you're anything like me, you know it's always good to have an arsenal of ideas handy for PowerPoint or keynote presentations.
Speaking of PowerPoint, a surprising number of the top 10 SlideShares ever published revolve around how to make a good presentation--and how to create one, as well.
Follow some of the advice in these presentations and you'll have them rolling in the aisles instead of snoozing in their seats!
So here we go, the top 10 SlideShares of all time.
1. The Brand Gap
Think you know everything there is to know about brands? You may be surprised by this deck put together by Neutron LLC. It gives the modern definition of a brand, and it may not be what you think it is. Not a logo, not an identity, and not a product. Curious? Have a look.
2. How Google Works
Do you want to know how Google really works, as told by a pair of insiders?
This unreal slideshow created by Eric Schmidt and Jonathan Rosenberg follows their learning journey, starting with their arrival at Google (when they knew everything there was to know about running a successful business), to their realization that they didn't know anything at all, to the lessons they learned about how technology has changed everything.
3. You Suck at PowerPoint!
I really love this one. How many times have you been trapped in a dark meeting room trying to stay awake while someone drones through page after page of the most depressing PowerPoint presentation ever? If you're like most of the world, you've stopped counting. With a tagline like "It's not the program that sucks, it's you," how could you go wrong?
4. What Would Steve Do?
The previous SlideShare covered the technical aspects of presentation. This one leverages the strengths of the world's best presenters so that you can create awe-inspiring presentations that will move mountains (or sell products). The Steve is, of course, Steve Jobs, who was the master of presentation.
5. Social Media Marketing: Evolution or Revolution?
Well all know technology has allowed the consumer to take control of advertising. Around the world, businesses are struggling to remain relevant while still getting their messages in front of the people with the money. Social media is the best way to engage consumers, and this SlideShare from Alex Wong delves deep.
6. What the F**k Is Social Media? One Year Later.
Right from the first slide, which compares social media with teenage sex, this SlideShare takes great steps to explain in a humorous way why we should all care about social media. It is an internet powerhouse, having long ago outstripped most other reasons people use the internet. It is "word of mouth on steroids" according to the author, Boston's Martafy!
7. The Real Life Social Network v2
How do people's online and offline networks merge? And why exactly should we care? Because social networks are about understanding behavior, not technology, according to Paul Adams, who was user research lead for social at Google.
8. Brain Rules
There's nothing worse when you're making a presentation than seeing the nodding heads and closed eyes in the audience--not that it's ever happened to me! The first step in preventing death by PowerPoint is to know how your audience thinks, and what will engage them. This shares some of the concepts from the book Brain Rules by John Medina, including the important 10-minute rule.
9. Amazon.com: The Hidden Empire.
We all know about Amazon; you've probably ordered stuff from it online. I know I have. But what do you really know about Amazon? Did you know, for example, that it experienced some of the fastest growth on the internet? Its market share accounts for about a third of e-commerce sales in the U.S. Interested? Take a look.
10. What Is Strategy?
If you don't have a strategy, it's pretty easy to waste your time and resources by running every which way. Global Strategic Innovation Expert Marc Sniukas defines strategy and then brings together the different schools of strategic thought and shows us how all of the elements come together to form strategy.