From crosswalks to traffic lights, visual cues are everywhere. This is partly because your brain processes them incredibly quickly--especially in comparison to text. Visual cues are also memorable. As a result, the second time you see a symbol, you'll make the connection even quicker than the first time. 

These are facts you can take advantage of in product design and content creation.

This infographic from Column Five and data visualization company Visage explains why.

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