As employees quickly adapted to the new demands of the pandemic, new technology needs emerged as well. At the same time, companies' spending priorities have shifted; money saved on office space and travel expenses can be diverted to a better employee experience.

It's time to start thinking about the persona of the end user to enable each to be most effective. Look down the road to the next need, especially if it makes employees more effective. Focusing on the best way to get business done will open up new avenues for both companies and employees.