It is good to read about successful women in the business world. However, I am disappointed in the rampant sexism in the article.

Mrs. Fields was able to start her business with a loan from her husband. She was fortunate to have that financial resource available. But, if capital formation is a point to be made, where did Mr. Liederman obtain the funds to make his initial investment? From his fairy godmother?

I applaud the article but expect greater evenhandedness when female-male comparisons are made.

Published on: Oct 1, 1984