I'll bet you're juggling as many hats as me (though perhaps not mangling as many metaphors). Here's how to get through the enormous pile of work that the entrepreneurial life requires.
- Take a Facebook vacation-ideally a permanent one. (I've been encouraged in this approach by entrepreneur Yaniv Masjedi from Nextiva, whom I profile here and who has sworn by it for years.) Facebook is the ultimate time suck. It's not just the time spent literally reading and responding to Facebook posts. It's the time you spend watching linked videos, following news (and faux-news) stories elsewhere on the web... Facebook has functionality that lets you put your account on hiatus ("deactivate" it) if you're not ready to entirely leave, so you can try this out on a temporary basis.
- When practical, turn off your wifi connection for chunks of time. Unlike my "quit Facebook" advice, I obviously can't recommend this to you on anything like a permanent basis. And I'm not one of those people who only answers emails once a week, or whatever Tim Ferris recommends (even Tim doesn't follow those silly rules himself). But whenever you get a chance to have a chunk of wifi-less time (for example, on a plane), grab it. That's the time that you get your real "think" projects done. And it's precious.
- When you're stumped, bringing in an expert subcontractor. The fact that you're wearing a lot of hats as an entrepreneur doesn't mean that you should wear every hat. It's a wrongheaded conclusion to think that you should be doing everything yourself. Doing your taxes yourself, for example, is a fool's errand for an entrepreneur. Designing your own logo? Ditto. A smart CPA and great graphic designer, respectively, are worth far more than they cost.
- Rewrite your "to do" list frequently, rather than just adding to it. Electronic task lists are a problem because they make it entirely effortless to leave items on them that, really, you're never going to do and that you'll be fine not doing. Rewriting (or re-typing) your list is the cure for this. Just because it's on last month's list doesn't mean it deserves a place on this. Clear out those cobwebs to give you more time to focus on what you really need to get done.
Jan 29, 2016