5 Ways Entrepreneur-Led Organizations Can Honor Black History Month
Foster a culture of inclusivity and recognition this February and through the rest of the year.
EXPERT OPINION BY NANCY TWINE, FOUNDER AND CEO, BRIOGEO

Photos: Getty Images
Every February, Black History Month recognizes and honors the rich cultural heritage and significant contributions of the Black community. This month presents a unique opportunity for entrepreneur-led organizations to enhance their internal culture and actively engage their teams in promoting diversity and understanding.
Here I’m sharing a few ways in which I’ve created impactful moments to meaningfully participate in Black History Month, both in smaller and larger team environments — and even virtually.
1. Host educational workshops and events
In the past, at Briogeo, my hair care company, we collaborated with Black entrepreneurs and business owners within our industry to host virtual workshops and panels. These sessions delved into the vast contributions of Black individuals in our field, discussed here-and-now issues affecting the Black community, and explored ways to create allyship within the workplace. These events served as a platform for learning and discussion, helping to foster a deeper understanding and respect for the experience of Black entrepreneurs and leaders within our industry.
2. Create a book discussion group
Establishing a book club focused on topics of interest and literature by Black authors can foster understanding and allyship. These book club discussions can also serve as platforms for open dialogue, allowing participants to discuss the themes and their relevance in today’s societal context. Perspectives shared can also catalyze broader conversations about diversity and inclusion within your organization. I recommend Between the World and Me (One World, 2015) by Ta-Nehisi Coates for its exploration of the Black experience in America or More Than Enough (Penguin Books, 2019) by Elaine Welteroth for its narrative of breaking barriers and claiming space in the corporate world.
3. Partner with Black-owned businesses
Partnering with Black-owned businesses is a direct way to show support and foster economic growth within the Black community. Collaborating with Black-owned businesses on social media or within your company’s newsletter to amplify the visibility of their business, products, and services can be a powerful way to show support for local companies within your community. Highlighting these companies on your marketing channels not only promotes these businesses but also demonstrates a commitment to inclusivity outside of your internal organization.
4. Invest in community projects
Contributing to projects that uplift Black communities is a tangible way to make a difference. This can take the form of financial support, volunteering time, or offering business expertise to help community initiatives thrive. Research organizations and projects within your local community that tie back to your mission as an organization to create a synergistic cultural opportunity for your team to get involved.
Briogeo recently hosted a company volunteer day with Soul Fire Farm, an Afro-Indigenous community farm in New York State that works to uproot racism and bring back ancestral farming practices such as building topsoil, sequestering soil carbon, and increasing biodiversity.
5. Diverse hiring and leadership opportunities
True diversity in the workplace transcends the mere act of hiring individuals from diverse backgrounds. It involves a deeper commitment to creating an environment where these diverse voices are not only heard but also empowered and nurtured. This means going beyond tokenistic measures and genuinely investing in the professional growth of Black employees. Encouraging mentorship and leadership development among Black employees fosters a more inclusive corporate culture which leads to stronger retention and a truly equitable workplace.
Year-Round Educational Initiatives
The journey towards understanding and respecting Black history and culture shouldn’t be confined to a single month. It’s a year-round commitment that requires continuous effort and dedication. This means integrating educational initiatives into your regular business agenda, including ongoing community investment efforts, guest speaker events, and cultural awareness training sessions that support ongoing learning and understanding within your organization. It’s about creating a culture where diversity is not just recognized but celebrated and woven into every aspect of your company’s culture.
In celebrating Black History Month, entrepreneur-led organizations of all sizes have the power to make a significant impact. By educating, engaging, supporting, and fostering inclusivity, businesses can honor this month in a way that resonates deeply within their internal community and company culture. This month and beyond, be inspired to continuously find ways to further implement inclusivity within your organization. Make it a place where diversity is not just acknowledged but celebrated meaningfully and with intention.
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.
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