Microsoft (NASDAQ:MSFT) will host the second in a series of webcasts on Oct. 4 designed to help its customers get the most value out of their software.

The second installation of "Inside Licensing" is targeted at small and midsize business clients in order to help them better understand the licensing solutions Microsoft offers.

Topics covered will include how to plan for new IT purchases, how to determine which licensing option is best for your organization, what Software Assurance options Microsoft offers small and midsize business clients, and how to avoid or overcome common IT challenges.

The corporate vice-president of Worldwide Licensing and Pricing at Microsoft, Joe Matz, will moderate a group of industry experts, including Laura Didio, a research fellow at the Yankee Group and Matt Scherocman, vice president sales & operations at PCMS IT Advisor Group, a Microsoft Gold Certified Partner.