We've all dreamed of the perfect job--one where we love what we do, we're paid well, given trust and responsibility, and are rewarded for the good things that we do. While it's great to have a dream job, you might be surprised to learn that having a dream company is even more important.
According to research conducted by Bright Horizons, providing employees with a "dream company" is actually more beneficial than a "dream job"--for both the employees and the employer. Employees in dream companies are 11 times more likely to stay at their company than those in dream jobs, have 41% greater job satisfaction, and are 3.5 times more likely to say that their job inspires them.
All the more reason for you to create an organization that is a dream company--and to attract and retain great employees. The good news is that any company can become a dream company by doing these 3 things.
1. Really care about your employees' well-being
It's not enough to say you care about your employees--you really have to mean it, and back up your words with action. Pay your people well, and provide them with a range of benefits that will take the burden of worry off their shoulders--building loyalty and allowing them to focus on their jobs. Child care, tuition assistance, educational advising, and more and go a long way to show you really do care.
2. Provide opportunities to learn and grow
More than most anything else, your people want to learn new skills, grow in their jobs, and advance within their organizations. When they don't see a clear path forward, they'll start looking for opportunities outside the organization. Great leaders constantly raise the bar for their people--challenging them to reach for more skills and knowledge, while providing them with the opportunities to apply it.
3. Promote work-life balance
Dream companies are careful to help their employees balance their work lives with their lives in general. They are flexible, and provide opportunities for their people to take care of the important events and people in their lives, while getting their work done to a high standard. This may mean offering flexible work schedules, providing opportunities for telecommuting or occasionally taking work home, and offering child care programs.