If you're applying for a competitive job or position, you know the highly sought-after employer you have your eyes on is not going to accept just anyone. Hiring managers want the best of the best, and that means all application materials you submit should be free of errors and perfectly crafted. That's a given.

But what else can you do to make your résumé stand out in a good way?

In a Google video, recruiter Rebecca and software engineer Kendall have all the secrets. And since Google fields more than 50,000 applicants a week, I suspect they know what they're talking about.

Here are 11 résumé secrets from these two Google hiring experts.

1. Be concise and don't be afraid to brag. Be precise in the description of your job experience, but don't be shy when it comes to describing the selective process you went through in order to be selected for a role or project.

2. Keep your résumé to just one or two pages. Include relevant information only, and edit, edit, edit.

3. Use action-oriented language. Use verbs such as "negotiated," "developed," "managed," "led," and so forth.

4. Write the résumé for the job description. Read the job description and study how it's written. Then, write the résumé specifically for that job description--tailoring it to the duties and requirements.

5. Use data and examples. You should be able to highlight your accomplishments in current and past positions with data and examples that support them.

6. Make pertinent information quick and easy to find. Avoid the fluff--get right to the good stuff.

7. PDF formatting is always preferred. Send PDF versions of your résumé to prospective employers, not Microsoft Word, Apple Pages, or other software formats.

8. Format should be clean, simple, and consistent. Keep formatting clean and organized, using black ink on white paper with half-inch margins. Align columns and have consistent fonts, size, and spacing.

9. Always check for typos. According to a CareerBuilder survey, 58 percent of résumés have typos. Be wary of grammatical errors, incorrect alignment, and more--otherwise, a hiring manager will think you don't pay attention to details.

10. Use bullet points whenever possible. They make documents more interesting for the reader, breaking up big chunks of text.

11. Focus on results and impact. As former Google executive Laszlo Bock explains, you should present your accomplishments in these terms:

Accomplished [X] as measured by [Y] by doing [Z]

Says Bock, "In other words, start with an active verb, numerically measure what you accomplished, provide a baseline for comparison, and detail what you did to achieve your goal." Here's an example for a sales support associate:

Instead of: 

  • Achieved annual business plan commitments for volumes, model mix, wholesale revenue, selling expenses and brand

This would be better:

  • As a team member, contributed to 21% increase in advertiser spend by achieving 158% of target number of customer contacts (80 contacts per week) and 192% of target interaction depth (20 minutes per customer)

Check out the Google résumé tips video below for more details.