"Since time immemorial, the issue of money has been an uncomfortable one. Notice that your friends would rather talk about what they do for a living instead of how much money they make for a living, or that during family reunions and social get-togethers, your relatives--and you yourself--avoid the topic of job salaries like the plague." -- Geoffrey Wright

Money can be a hard topic to discuss--especially when it comes to your salary. If you tie your self-worth and internal value to the amount of money you make, talking about money can be embarrassing or anxiety inducing.

Asking for more money can be a nerve-wracking endeavor, too--even if you completely deserve a raise. Sitting down with your boss to discuss salary can be incredibly uncomfortable. But one thing cannot be doubted: if you want a raise or a promotion, most of the time, you will have to ask for it. Here's how.

Request feedback.

Before you present your case for why a raise is deserved, consider having a conversation with your manager or supervisor about how you can improve in your current role. What do you do well? What does your boss recommend you do to improve in your current role? After acquiring this feedback, implement it--showing that you can make such improvements will be beneficial when you ask for a raise.

Look back.

Build your case by reflecting on the projects or time periods when you exceeded company expectations. When you ask for a raise, emphasize these moments when your work provided real company value.

Consider timing.

Preparing for this important discussion is crucial, but so is selecting the exact right time to ask as well. When does your company plan for its budget? Be cognizant of this date so you know not to ask for an impossible number. Try asking for a raise after you successfully complete an important project, when you have an annual performance review, or when your manager is less stressed and in good spirits.

Justify your desired salary.

You don't want to go into a meeting with your boss to ask for something without justifying why you deserve it. Compile a list of your accomplishments that have benefited the company in major ways, address your points with logic and quantify what you bring to the table with data (like sales, executed projects, or awards).

After you have done the proper amount of preparation, expect your boss or manager to ask questions, try to negotiate, or compromise. Remember to ask and negotiate with tact, and above all else, believe that you are worthy of the raise you deserve.