Zodiac helps organizations build more valuable customer bases and optimize business decisions by predicting customer profitability. Using advanced data science and machine learning techniques, Zodiac can predict the future buying habits of individual customers and segments, allowing clients to improve customer acquisition, reduce churn, enhance the accuracy of sales forecasts, and support corporate valuation. Founded by the foremost thought leaders in lifetime value forecasting, Zodiac’s prediction accuracy is unparalleled. Fortune 500 firms such as LVMH and Bristol-Myers Squibb and well-known brands such as KIND and ModCloth leverage the company’s insights to build customer-centric strategies.
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