Founder Profile

Ariel Kaye

Parachute

For demonstrating that ecofriendly, affordability, and luxury can all co-exist, beautifully

Company Information
Year Founded
2014
Location
Los Angeles, California
Industry
Consumer Products & Services
Data as of Publication on Aug. 11, 2020
Company Description

With so many Americans isolated in their homes this year, more and more people are investing into making their homes a luxury stay-cation. This has especially benefited brands with a strong online presence, like home goods startup Parachute. With a background in marketing and a personal affliction for home design, Ariel Kaye launched the Venice, California-based company in 2014 as an online, direct-to-consumer brand that sold high-end bedsheets and towels.

The company has since grown to have brick-and-mortar stores around the country, and has leaned into the “stay at home” luxury experience, selling products as varied as dog beds to table linens. Most recently, Parachute broke into apparel, launching a line of premium $100 bath robes and loungewear. As a first time founder, Kaye says that her success as a leader is largely rooted in the entrepreneurial community around her. “Being a leader can be a lonely, isolating experience and it's easy to get caught up in what you're doing,” she says. “Community and connection with other founders is essential to surviving the highs and lows and it's such a reciprocal experience to give your time and step out of your world to see what's going on in others.”

BE Alink

The Alinker Inventions

For combining mobility and sociability

Company Information
Year Founded
2012
Industry
Consumer Products & Services
Data as of Publication on Aug. 11, 2020
Company Description

BE Alink is CEO of The Alinker Inventions, which makes an alternative mobility bike that allows wheelchair users to walk around with support at eye level. Before that, Alink played bassoon in a band in Amsterdam in the late 80s, led group sessions for drug users at Het Buiten Centrum in the early 90s and was a photographer for the first female member of parliament in Afghanistan, Fawzia Koofi, for a year in 2010. “I’m focused on building the world I want to live in,” Alink says.

To build that world, Alink has oriented the Alinker mission around three pillars the founder sees as the foundation for wellness in society: access to mobility, healthy food, and community. For mobility, there is the Alinker itself—Alink’s walking bike.

This year, Alink launched a farm that employs Alinker users in Grayson County, Kentucky, And through a crowdfunding opportunity to purchase the $1,977 device, an active social media presence, and an online learning platform with Alinker yoga, for example, Alink tries to create community. The founder used crowdfunding to launch the device initially in the Netherlands in 2014 and North America in 2016. Says Alink: “It takes all of us to do this company and to build this community.”-- Gabrielle Bienasz

Beatrice Dixon

The Honey Pot Company

For staring down the social media trolls -- and winning

Company Information
Year Founded
2014
Location
Atlanta, Georgia
Industry
Consumer Products & Services
Data as of Publication on Aug. 11, 2020

Beatriz Acevedo

Suma Wealth

For using business to advocate for young Latinos

Company Information
Year Founded
2020
Location
Los Angeles, California
Industry
Financial Services
Data as of Publication on Aug. 11, 2020

Betty Brennan

Taylor Studios

For creating new worlds that help museums come to life

Company Information
Year Founded
1989
Location
Rantoul, Illinois
Industry
Business Products & Services
Data as of Publication on Aug. 11, 2020