ConvertKit

An email marketing tool for professional creators, boasting powerful automation and segmentation features.

2018 Inc. 5000 Rank:
# 72
Leadership:
Nathan Barry
2017 Revenue:
$ 9.3 M
3-Year Growth:
4,270%
Industry:
Software
Location:
Boise ID 
Founded:
2013
Employees:
35
 Photo Credit: Courtesy Company

ConvertKit is a software tool aimed at automating and managing subscriber lists and email marketing campaigns. The five-year-old company founded by Nathan Barry currently has more than 18,000 paying subscribers, including Tim Ferriss and author Gretchen Rubin. Barry started the company as a personal challenge in 2013. He invested $5,000 and gave himself six months to grow the business to that same amount in monthly recurring revenue. A year and a half later, ConvertKit was averaging less than $1,500. He knew he either had to shut it down or go all in. Opting for the latter, he poured another $50,000 into the business, almost all of his savings at the time, and hired a remote team to double down on sales. Two years later, ConvertKit grew its annual revenue to more than $4 million. In 2017, it made $9.5 million in annual revenue, and Barry expects to do about $14 million by the end of this year. Currently, the company has 34 remote employees, and generates over $1.02 million in monthly recurring revenue. --Guadalupe Gonzalez

Inc. 5000 Honors

MORE COMPANY INFORMATION

What is this?

ConvertKit is an email marketing tool for professional creators, that features powerful automation and segmentation tools to help you earn a living online.

—Information provided by company
Twitter:
@convertkit
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