Julia Collins

Zume Pizza's co-founder aims to produce snack food using regenerative-farming techniques.

Company name:
Planet FWD
Founded:
2018
Industry:
Food Revolutionaries
Co-founders:
Wes Wang
Julia Collins. Photo Credit: Courtesy subject

Julia Collins’s understanding of food took a great leap forward in 2009, when she spent six months living on a farm in southern Italy. “I learned the importance of these whole food systems that are integrated and diverse,” she says. “I looked at the people who lived there. There was zero incidence of diabetes and obesity. Well into their 80s, people were eating with joy and pleasure.” In 2015, she co-founded Zume Pizza, which ran an automated food delivery platform and has raised $423 million. Collins’s next venture combines that experience with her agricultural awakening to produce foods using so-called regenerative farming techniques. Her startup, Planet FWD, aims to reverse climate change by using agricultural practices that sequester carbon, de-acidify the ocean, encourage healthy soil biology, use less water, and produce less waste. The company’s first products—healthy snack foods and noodles—will hit the market in early 2020. --Kimberly Weisul