Company Profile

Mixpanel

Mixpanel founder Suhail Doshi.
Industry
IT Services
Year Founded
2019
Company Size
201-500 employees
Data as of Publication on Apr 18, 2018
Company Description

Almost 10 years ago, Suhail Doshi founded Mixpanel, a near-unicorn analytics startup, when he was practically fresh out of college. Doshi learned how to navigate the professional world straight from the CEO position, alongside co-founder Tim Trefren (who only recently turned 30). Before too long, Mixpanel quickly reached $40 million in revenue, without "doing a lot of explicit sales," according to Doshi. "There were a lot of growing pains," Doshi recalled. "But we also had a little bit of luck. And the luck was that we ended up building a product that people really, really loved." Doshi hit on the right idea at the right time, and he managed to convince the boss of a company where he'd interned to invest. That boss happened to be Max Levchin, one of PayPal's legendary co-founders. With Levchin's help and a stint in Y Combinator, Doshi and Trefren set out to revolutionize the business world's data expectations. Now you couldn't just measure page views and call it good--Mixpanel and its peers opened up a world of user engagement data that changed how software products were created and judged. It's a far different set of challenges from what he'd envisioned: Once, Doshi's goal was a $90,000 salary as an Intel engineer. --Sonya Mann

NaturAll Club

Sells naturally-derived hair care products inspired by traditional African home remedies.

NaturAll Club founder Muhga Eltigani (center front), flanked by NaturAll customers.
Industry
Health
Year Founded
2015
Data as of Publication on Apr 18, 2018
Company Description

Muhga Eltigani's waist-length tresses were thin and brittle, but, while in Africa during her junior year at the University of Pennsylvania, she discovered homemade hair treatments using avocado and mango. Eltigani, a Sudanese immigrant, loved them. As she worked at a startup in 2015, she raised more than $9,000 through Indiegogo for an avocado-and-oil deep conditioner for black women with frizzy or unruly curls. A second product, derived from Jamaican black castor oil, followed, and production has outgrown the basement facility overseen by co-founder Sam Roberts. Recent funding freed Eltigani from pitch competitions, at which she's won $120,000--and Eltigani is thinking big. "I don’t see why we can't be the next L’Oréal," she says. --Leigh Buchanan

No Cow

Sells low-sugar and dairy-free protein bars, cookies, and nut butters.

No Cow founder Daniel Katz.
Industry
Food & Beverage
Leadership
Chris Hickey
Year Founded
2015
Company Size
11-50 employees
Twitter
Data as of Publication on Apr 18, 2018
Company Description

Ten years ago, if you had told Daniel Katz that he'd be running a $10 million company by the time he could drink legally, he would have probably wondered what would take so long. He started eight businesses in his teens--selling, variously, electronics, cars, snakes, a house, and energy drinks. In 2015, he started No Cow, which sells low-sugar and dairy-free protein bars, cookies, and nut butters. Last year, it attracted a "sizable" undisclosed minority investment from General Mills and Chicago-based private equity firm 2X Partners. Since then, the company, which expects to book $20 million in 2018 sales, has changed its name (from D's Naturals), revamped its packaging, and hired a CEO. It had been a one-man operation before the investment came through. "I was working 18-hour days seven days a week. Buying 10-for-$10 canned vegetables to live off of and sleeping in the office," Katz says. "It was time to get rid of my air mattress." --Diana Ransom

 

 

Pilot

An internet service provider catering to businesses across New York City, Philadelphia, Boston, and Washington, D.C.

Pilot founder and CEO Joseph Fasone.
Year Founded
2014
Company Size
51-200 employees
Twitter
Data as of Publication on Apr 18, 2018
Company Description

In 2010, 16-year-old Joe Fasone discovered what many entrepreneurs take years to realize: The best businesses solve problems. His particular pain point came to him through the then-teenager's employer, WeWork, which, at the time, was a scrappy co-working startup in New York City. By attempting to connect the growing company with reliable internet service, he realized just how hard that can actually be. It was expensive and the time it took to actually get companies to call him back was unacceptable. "I finally hit the realization that no ISP was built to deal with a company growing as fast as WeWork," says Fasone, who had already dropped out of high school to work at the startup full time. 

By the end of his four-year tenure, he had conceptualized a business that would do just that. By tapping into so called "dark fiber"--that is, underutilized fiber-optic cables that serve many of the nation's biggest cities, he says he's able to charge less for better service. Today, the 24-year-old operates Pilot, an internet service provider that caters to businesses across New York City, Philadelphia, Boston, and Washington, D.C. Pilot has 98 employees, 1,250 clients, and more than 75,000 users on the East Coast. It has also raised more than $32 million in funding. --Guadalupe Gonzalez

Practice Makes Perfect

Offers summer-enrichment programs for inner-city public schools across New York City.

Practice Makes Perfect founder Karim Abouelnaga.
Industry
Education
Leadership
Karim Abouelnaga
Year Founded
2015
Company Size
1-10 employees
Twitter
Data as of Publication on Apr 18, 2018
Company Description

Raised by a single mother on government aid and having attended a struggling New York City public school, Karim Abouelnaga, 26, saw higher education as the ticket to a better life. He didn't have the scores to enter a prestigious college the first time around, but a mentor encouraged him to try again. He did--and successfully transferred to Cornell his sophomore year. Abouelnaga wanted to find a way to give back to kids with a similar background. So he gathered his friends to help launch a pilot summer school program at his high school, where the six-year graduation rate was 55 percent. At the end of the summer, Abouelnaga decided to turn the program into a business. Declining a Wall Street offer and instead raising funding from students, professors, and a handful of business pitch competitions, he founded his company Practice Makes Perfect in 2015.

Practice Makes Perfect provides summer academic enrichment programs for inner-city K-12 schools across New York City--serving over 1,300 students. But it's not just summer school. Abouelnaga aims to make the connections meaningful: The company trains students to be mentors and pairs mentors and students in the same neighborhood to help with social and emotional development. "Without the relationship piece, your attendance falters because you don't have the opportunity to build relationship with kids," he says. The company, which has 31 paying customers, charges schools based on the number of classes and duration of programs, allowing students to attend for free. About 89 percent of students successfully graduate from their summer program, Abouelnaga says. Practice Makes Perfect, which has eight full-time employees, hit $1.79 million in revenue in 2017. --Michelle Cheng