RoBotany

Indoor-vertical-farming company transforming modern agriculture

Founders:
Austin Webb, 28; Austin Lawrence 26; Daniel Seim 30; Brac Webb 34
Industry:
Agriculture & Natural Resources
Location:
PittsburghPA 
Founded:
2016
4
School(s) Attended:
Carnegie Mellon University, Northwestern University, Virginia Tech
RoBotany founders Austin Lawrence (left), Austin Webb, Brac Webb and Danny Seim. Photo Credit: Courtesy Company

The Pitch

RoBotany is a robotic indoor-vertical-farming company using automation and analytics to transform modern agriculture. Vertical farming uses 95 percent less water and avoids topsoil degradation and runoff pollution. RoBotany's patent-pending mobile robotics improve labor efficiency by 50 percent and increase crop output compared with competitors. Its analytics allow farm monitoring as well as the ability to optimize for nutrients and taste. In all, RoBotany provides an operational competitive advantage in its ability to sell higher-quality produce with higher-production efficiency.

Traction

RoBotany has raised $600,000 to date from seed capital. The company's main launch includes its own produce brand, Pure Sky Farms, which is available in Whole Foods. From this launch alone, RoBotany has begun a prescale revenue run rate of $250,000. Following the launch of the full-scale farm operation, the company anticipates the production of over 2,000 pounds of greens per day in a 20,000-square-foot farm. RoBotany plans to sell its produce brand in other grocery chains and restaurants starting this year.

Note: All data as of 1/31/17

 

MORE COMPANY INFORMATION

Twitter:
@robotanyllc
Website:
robotany.ag