Trinity Mouzon Wofford

Her line of organic masks and superfood powders is poised for national distribution.

Company name:
Golde
Location:
New YorkNY 
Founded:
2017
Industry:
All Things Consumer
Co-founder:
Issey Kobori
 Photo Credit: Courtesy subject

If the Instagram-fueled wellness boom made of “Moon Juice” dusts and diet teas feels like outer space, Trinity Mouzon Wofford is trying to bring things back down to earth. In 2016, the Millennial-minded founder began formulating superfood-boosted powders with powerful anti-inflammatory turmeric that could be mixed with any liquid. A year later, New York City stores began selling her Original Golde Tonic for $29. Soon, Goop, Urban Outfitters, and Sephora.com were calling. Today, Golde’s five powders and facemasks are sold by about 100 stores nationwide, and the company is poised for broader distribution. It’s a strong start for the tiny, bootstrapped operation, which consists of Wofford, her boyfriend, Issey Kobori, and just one part-time employee working out of the couple’s Brooklyn, New York, home. --Christine Lagorio-Chafkin

MORE COMPANY INFORMATION

Twitter:
@hellogolde
Website:
golde.co